Título
The advantages of implementing CSR strategies within technology firms
Autor
Rausch, Romain
Resumo
en
Climate change and global warming have been recognized as the foremost
environmental problem of the twenty-first century. Nowadays, It is one of the most extensively
discussed topics on earth.
The topics of Diversity, Equity and Inclusion are also massively discussed in this century
and progress is made every day, however, there is still a lot to do.
Simply defined, CSR means that companies need to be economically viable, have a
positive impact on society, and respect and preserve the environment.
As part of our study, we wanted to discuss CSR policies within major technological firms.
The aim here is to show what current policies and future policies look like. We want to study
what impact it has on their business and what benefits it creates (if any) when they decide to
implement a CSR Strategy. We will also try to uncover what the future holds for these Big tech
Giants in terms of Corporate Social Responsibility.
We interviewed GAFAM Sustainability leaders, gathered sustainability reports. We also wanted
to analyze their Diversity, Equity, Inclusion and sustainability strategies. We used the thematic
approach to gather and analyze the data collected.
The dissertation showed that the tech giants are concerned about CSR and most of these
companies invested massively in the last few years, some sooner than others. It also shows that
these giants are not the source of all our environmental issues. In terms of the environmental
impact of data centers, they account for 1% of the world’s electricity consumption and 0.5% of
CO2 emissions (GreenIT).