At the end of the course, students should be able to:
1. Understand the objective of financial accounting.
2. Understand the financial statements structure and content.
3. Analyze and describe the effect of decisions and business transactions on the financial statements.

Chapter 1 - Accounting as a language of business
Chapter 2 - Financial statements
Chapter 3 - Balance sheet
Chapter 4 - Income statement
Chapter 5 - Statement of cash flows
Chapter 6 - Tanglible fixed assets
Chapter 7 - Inventory
Chapter 8 - Operations at the end of reporting year

1. Periodic evaluation:
- Group work (30%)
- Final exam (70%).
Requirements:
- A minimum level of attendance is not required.
- Minimum grade of 8,5 points in the final exam.
Approval requires a minimum of 10 points.
2. Evaluation by exam
- Final sitting exam (100%).
Approval requires a minimum of 10 points.

At the end of this course, students should:
LG1. Describe the evolution of the Marketing concept;
LG2. Analyse the main market performance indicators;
LG3. Identify methods for gathering information about the consumer;
LG4. Develop a portfolio analysis with an external and internal vision of the organization;
LG5. Develop a SWOT analysis;
LG6. Identify target markets and define a positioning strategy;
LG7. Identify marketing-mix politics.
LG8. Identify future trends in marketing.

P1. Evolution of the Marketing concept
P2. Marketing Plan
P2.1. Plan components and control
P2.2.Organizational structure
P3. Situational Analysis (offline and online)
P3.1. Market
P3.2. Consumer behaviour
P3.3. Market intelligence
P3.4. Competition analysis
P3.5. Company analysis
P3.6. Portfolio analysis
P3.7. SWOT analysis
P4. Segmentation and Targeting
P5. Positioning
P6. Marketing-mix (offline and online)
P6.1.Product
P6.2. Price
P6.3. Placement
P6.4. Promotion
CP7. Future Trends in Marketing
CP7.1 Digital Transformation
CP7.2 The role of Generative AI in Marketing
CP7.3 The role of Marketing for a Sustainable future

Continuous evaluation: Individual participation in class (15%); Individual discussion of the workgroup project: (20%); Workgroup report (10%); individual case studies (15%); Final individual exam (40%). Minimum grade in any of the components: 8 values, min. 10v. for final approval. Attendance to classes of at least 2/3 (less will exclude students from this evaluation scheme). Failure in the regular grading system have two additional moments to pass, each worth 100% of the final grade.
A final above 16 may imply an additional oral examination.

With this curricular unit the student should be able to:
1. Describe the variables and the formulas needed to construct a calculation model;
2. Use basic features of a spreadsheet;
3. Use functions for building models in a spreadsheet;
4. Construct advanced models applied to management in a spreadsheet;
5. Compute automatic procedures with the use of VBA.

The main issues to be addressed are:
1. Introduction to spreadsheets
2. Model construction
3. Information extraction
4. Introduction to Visual Basic for Applications

Periodical Assessment:
- Group work (40%) - Project made by a group of students. Mandatory, no minimum score.
- Individual Test (60%) - Written test, mid-term, scheduled online via e-learning and support by Zoom. Mandatory, with a minimum score of 8 (in 20).
Final exam (100%):
- Individual written exam, without consultation, encompassing the entire syllabus.
Takes the final exam - in season 1, 2 or special (according to the pedagogical rules) - who has not concluded the periodical assessment successfully, with an average score greater than or equal to 10 (out of 20).

At the end of the course, the student shall be able to:
1. Discuss the role of the organizations and managers in the society, as well as, identifying the different theories of management and their effects on the labor and on the performance of the organizations
2. Understand and analyze the effects of the business environment over the organization
3. Discuss and analyze the performance of managers from the point of view of the functions of management
4. Frame and discuss management work under the scope of innovation, social responsibility, and sustainability

S1. Managing in organizations
1.1 Organizations and management of organizations

S2. Theories of management
2.1 Rational goal models
2.2 Internal process models
2.3 Human relations models
2.4 Open systems models
2.5 The competing values framework

S3. The business environment
3.1 The competitive environment
3.2 The general environment
3.3 The stakeholder analysis

S4. Functions of management
4.1 Planning
4.2 Organizing (organizational and management structures)
4.3 Leading
4.4 Controlling

S5. Innovation in organizations
5.1 Entrepreneurship and innovation
5.2 The process of innovation

S6. Social responsibility and sustainability
6.1 Ethics
6.2 Corporate Social Responsibility
6.3 Sustainability

The assessment is twofold: Periodic and Final Exams

Periodic assessment
The periodic assessment comprises the following items:
In class oral presentation - 15%; and, group report - 20%
mid-term test - 10%
Final test - 55%;
The minimum grade for validation of the assessment, for all components, is 7.50 valores. The required attendance record is 80%.

Final exams
There are two phases of final exams at the end of the semester. The passing grade in the exam is 10 valores and it counts for 100% of the final grade.

Note:
The students who fail to pass in the periodic assessment may take the final exam of the second phase.
The students who have got a final grade of 17 valores or above, will have to submit to an oral exam. It is assured the minimum grade to be granted will be no less than 17 valores.

At the end of the course the student will learn:
LG1. The concept of the derivative as a special type of limit and an essential tool to solve problems such as rates of change, optimization or approximation of functions by polynomials
LG2. The definite integral and its connection to differential calculus; the integration methods that allow integrating simpler functions, but also more complex functions; how to use the integral to, for instance, calculate areas between curves
LG3. What a differential equation is and its importance in mathematical modeling; to solve separable equations and to know about its application to population growth models
LG4. Series and their convergence; how to determine the convergence of geometric series, as well as use them to solve some real problems; the importance of series in the representation of functions as sums of infinite series and analyze phenomena by substituting a function for the first terms of the series that represents it

CP1. Derivatives
Derivatives; the derivative as a function; the Chain Rule; implicit differentiation; inverse functions and their derivatives; linear and quadratic approximations; Taylor polynomials; applications of differentiation (rates of change in the Natural and Social Sciences, the Mean Value Theorem, L'Hôpital's rule)

CP2. Integrals
Introduction to integrals; antiderivatives; integration techniques; the definite integral, the Fundamental Theorem of Calculus and indefinite integrals; applications of integration (areas between curves, average value of a function, applications to economics)

CP3. Differential Equations
Modeling with differential equations; separable equations; models for population growth

CP4. Series
Sequences and series; geometric series and some convergence tests; applications of series in economics and finance

There are two grading schemes:

1. Periodic Assessment:
a) 8 online quizzes (10%), one question each, performed in the Moodle platform during the classes period.
b) 2 in-class tests (30%), performed in a theoretical class.
c) Final Test (60%) in the 1st or 2nd examination period; the minimum grade is 8.5 pts.

If the grade obtained in the Final Test is higher than the grade obtained in the total periodic assessment, the grading scheme automatically passes to exam assessment.

2. Exam Assessment:
A Final Exam (100%) in the 1st or 2nd examination period.

The Final Test and the Exam will be the same for all students, covering the entire program.
The minimum grade for this course is 9.5 points (out of 20).

By the end of the curricular unit the student should:
LO1. know the basic concepts of microeconomic theory;
LO2. understand the relevant modelling techniques;
LO3. use theoretical knowledge in the analysis of real markets;
LO4. combine the conceptual, mathematical and graphical approaches to solve specific problems.

S1. Introduction to markets: demand, supply and equilibrium.
S2. Consumer theory
The budget constraint and the set of feasible choices; preferences and utility; optimal choice; individual demand; market demand; elasticities; extensions to the rational consumer model.
S3. Producer theory
Technology and the production function in the short and in the long run, marginal productivities and scale returns; short and long run costs; profit maximization.
S4. Market structure
Perfect competition: assumptions; the individual supply curve and market supply; market equilibrium in the short and in the long run; consumer and producer surplus; the efficient market result; introduction to market failures.
Monopoly: the firm's choice; efficiency losses; natural monopolies; price discrimination.
Imperfect competition: basic game theory, Nash equilibrium; examples of oligopoly models; cartels and regulation.

Continuous assessment includes the following elements:
- Two online quizzes, each having a weight of 20% (there will be three quizzes, but only the best two will be taken into account);
- Participation in class, including problem set resolution (10%);
- Written exam at the end of the term (50%).*

*In order to get a positive grade in the course, the mark of the written exam cannot be below 8.5.

After being approved in this course, students must be able to:
LG1: Understand the relevance of management accounting in organizations;
LG2: Apply cost allocation methods;
LG3: Identify the income effects of alternative cost accumulation systems;
LG4: Apply the basis of accounting information in decision making processes.

1. Aims of management and cost accounting
2. An introduction to cost terms and purposes
3. Alternative cost accumulation systems, income and inventory effects
4. An introduction to cost-volume-profit analysis
5. Joint costs
6. Cost allocation
7. Job costing and process costing

1.Periodical evaluation
2 Mid-term tests: 25% each;
Final test: 50%.
This grading system requires attendance to classes of at least 2/3; delivery the two mid-term tests; minimum average mark of 7,5 between the two mid-term tests and a minimum grade of 7.5 in the final test.

Exam 1st sitting and 2nd sitting: written test 100% (minimum mark for approval: 10).

At the end of this learning unit's term, the student must be able:

1. To explain the concept of time value of money, discounting and compounding and to be able to compare cash flows with different timetables;
2. To compute cash flows from applications and financing operations;
3. To characterize the organization of the main financial markets;
4. To compute currency and interest rate operations;
5. To describe the concept of business profitability and to compute and analyze the more relevant profitability ratios linking profitability with the firm's capital structure;
6. To analyze the financial condition of a firm and to compute and analyze the more relevant financial ratios;
7. To describe and compute de concept of working capital and to link it with the firm's financial condition;
8. To describe and compute the concept of cash flow in capital investment valuation;
9. To describe and compute the main valuation criteria used in capital investment analysis.

I - Time Value of Money
1. The concept of interest rate, consumption and saving
2. Nominal and real interest rate
3. Financial intermediation and risk
4. Simple and compounding interest
5. Discounting and compounding factors
6. Periodic/regular flows: rents
7. Applications and financing operations

II - Markets, Instruments and Financial Institutions
1. Foreign exchange market: the currency rate
2. Monetary market: the interest rate
3. Capital markets: primary and secondary markets
4. Financial Institutions
5. Financial information: sources and analysis

III - Financial Analysis
1. Economic and financial flows
2. Income and profitability ratios
3. Financial leverage
4. Sources and application of funds
5. Working capital
6. Solvency
7. Cash flow analysis

IV - Capital Investments
1. Typology of investments
2. The concept of the project's cash flow map
3. Valuation methodology
4. The discount rate
5. Valuation criteria: NPV, IRR, PI and PAYBACK

Each student should acquire analytical, information gathering, written and oral communication skills. Will be used the following learning methodologies (LM):
1. Expositional, to the presentation of theoretical frames
2. Participative, with analysis/resolution of exercises
3. Participative, with analysis/discussion of case studies
4. Active, with the realization of individual and group works
5. Self-study, related with autonomous work by the student

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Periodical Evaluation:
Three Mini-tests; 1st mini-test 35% (in person); 2nd mini-test 35% (in person). 3rd mini-test 30% (in person).
There is no minimum grade on each individual mini test.
An additional evaluation may be requested to students with a final grade higher than 16.
Enrollment for the mini-tests may be mandatory.

Evaluation by exam: 100% of the grade.

At the end of the course the student will learn:
LG1. To master the vector and matrix language, and to use it to solve and classify systems of linear equations; to calculate, interpret and apply determinants of matrices; to calculate and interpret eigenvalues and eigenvectors, to diagonalize matrices and apply these tools to classify quadratic forms.
LG2. To know different points of view when studying functions of more than one variable (descriptive, numerical, algebraic and graphical), as well as the fundamental concepts of limit and differentiability of these functions.
LG3. To recognize and solve optimization problems, not constrained and constrained, involving functions with more than one variable; to recognize and formulate a linear optimization problem and graphically determine its optimal solution in the case of two variables.

CP1. Linear algebra
- Systems of linear equations
- Matrices and matrix operations
- Determinants
- Eigenvalues and eigenvectors
- Quadratic forms
CP2. Functions of more than one variable
- Functions of two (or more) variables
- Limits and continuity
- Tangent planes and linear approximations
- The chain rule
- Directional derivatives and the gradient vector
CP3. Otimization in R^n
- Unconstrained extrema in R^n: local and global extrema
- Constrained extrema in R^n: Lagrange multipliers
- Linear programming: graphical method, economic interpretation

Approval in this curricular unit (9.5 points or more, out of 20) can be achieved through any of the two possible modalities:

(PA) Periodic Assessment:
- Three in-class mini-tests (10%), at the beginning of certain lectures. Among these, only the best two grades count (5% each); a minimum grade of 10.0 points (out of 20) in the average of the best two mini-tests is required.
- Three online quizzes (15%), performed in the e-learning platform Moodle. The average of those three evaluations counts towards the final grade (5% each); a minimum grade of 10.0 points (out of 20) in the average is required.
- Final exam (75%): written Exam in the 1st or 2nd examination period; minimum grade required: 8.0 points (out of 20).

(EA) Exam Assessment:
- a Final Exam (100%) in the 1st or 2nd examination period.

1. A student is excluded from the Periodic Assessment modality, automatically switching to the Exam Assessment modality, if the average of the three quizzes or the average of the best two mini-tests is less than 10.0 points (out of 20).

2. If the grade obtained in the Final Exam is greater than the grade obtained in the Periodic Assessment, then the modality automatically switches to Exam Assessment. (That is, the best of the two grades is the one that prevails.)

3. Online quizzes rules:
- Three quizzes, throughout the term, using the e-learning platform Moodle.
- The quizzes can be taken anytime during specific 72 hour (minimum) slots, opportunely communicated to the students, but once initiated they have a maximum duration of 30 minutes.
- Each student has a single attempt to answer each test.
- The final quizzes' grade will be the average of the 3 quizzes.

4. Evaluation during the special season ("época especial") is performed exclusively through the Exam Assessment modality.

5. Repeating students have the same assessment modalities, subject to the same rules.

6. The instructors reserve the right to conduct oral examinations to students obtaining a grade greater or equal to 17, as well as to students who have taken exams online.

Learning objectives:
LG1 - To communicate ideas in a structured and clear manner.
LG2 - To behave properly, with professional appearance, during oral presentations.
LG3 - To use audiovisual support instruments in an effective way.
LG4 - To comment on personal oral presentations and provide clear and structured feedback.
LG5 - To identify personal learning needs and be able to create effective self-development plans

Topics:
T1 The importance of public presentations
T2 Planning and structuring oral presentations
T3 Mind Map
T4 Transmission Methods
T5 Rules for slide presentation
T6 Resources
T7 Verbal Communication
T8 Nonverbal Communication
T9 Interaction Techniques
T10 The feedback.

1) Evaluation based on continuous attendance (in person)
- Successful completion of the online course - mandatory
- Attendance in 75% of classes (assessment of Attendance and Class Participation)
- Individual and pair presentations in the classroom (80%)
- Presentation Feedback Forms (10%)
- Mind Maps and Presentation support materials 10%
2) Exams
- Final evaluations tests: 100%
- Possibility of oral assessment, the teacher can request an oral discussion to define the final grade, individually or in pairs.
To successfully complete the continuous assessment, students cannot have less than 7 points in any of the selected assessment components.

The following competencies should be developed:
LG1 - To be able to differentiate various types of technical reports;
LG2 - To foresee the structure of the different sections of a technical report
LG3 -To classify and adquire the precise information for insertion in reports;
LG4 - To effectively synthesize ideas and conclusions
LG5 - To cite and paraphrase adequately
LG6 - To use the effective ways of graphical presentation of statistics

Topics:
T1 -Types of reports: identifying the basic formats.
T2 -Structural elements of a technical report .
T3 -Characteristics of a technical text: objectivity, clarity.
T4 -Written communication techniques: how to write a concise, pertinent, and clear text.
T5 -Organization of ideas: how to improve the message comprehension and to highlight the essential information;how to do a effective synthesis.
T6 -Basic rules to guarantee the reports grammatical quality (orthography and syntactical structure).
T7 -Mistakes to avoid: ambiguity, clichés, tautologies, colloquialisms;
T8 -Crediting sources, how and when to cite using quotes and paraphrasing, references.
-How to use text processing an presentations software in report writing.

Teaching methods will combine several approaches to promote the intended learning skills and aiming to promote students autonomous and continuous learning.
Namely it will include blended-learning program, exercises, in-class document analysis and discussion

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1-Ongoing evaluation (b-learning)
Minimum attendance at 2/3 of presencial classes
Approval on online courses(mandatory)
In-class participation and autonomous exercises - 30%
Writing a technical report 70%
2-Ongoing evaluation (presencial classes)
Minimum attendance at 2/3 of presencial classes
In-class participation and autonomous exercises 30%
Writing a technical report 70%
3-Final evaluation
Writing a technical report 100%
In each semestre only one ongoing evaluation prevails

LG1. Ability to discuss business related topics fluently
LG2. Consolidation of grammar
LG3. Ability to write a letter of application, CV and report
LG4. Ability to make a well structured presentation
LG5. Ability to describe trends, graphs and statistics
LG6. Good understanding and use of numbers
LG7. Ability to understand and discuss relevant headlines and news
articles.
LG8. Use formal written and spoken English

The course work of Business English is organized around the following topics.
S1 Company Structures
Describing department functions
Using numbers, dates, times, statistics
Describing change e.g rise/fall, increase/decrease etc
S2 Recruitment
Writing a letter of application
CVs
S3 Banking and money
Talking about money, and banking services
The language of graphs
S4 The language of presentations
55 Discussion of relevant newspaper articles.
S6 Consolidation of grammar: verbs, prepositions, articles, etc.
Formal vs informal English when writing and speaking

1.TP lessons(24h): development of fluency, key grammar and vocabulary through explanations and participatory methodologies; use of graphs to practice numbers; explanation and application of presentation language; news headlines for discussion. 2.Self Study(26h): study recommendations given at the end of each lesson. This includes: homework exercises; preparation of business presentation and report; grammar review; regular consultation of English news sites e.g. BBC.

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Continuous or periodic/final:
A) Continuous
Participation and attendance (10%)
Presentation (group or individual, defined by the teacher) and individual report on the subject of the presentation (40%).
Test (50%).

B) Periodic/Final
Individual presentation and Report (50%)
Final Exam (50%)

*The evaluation fields apply to all existing teaching modalities (in person, b-learning, mixed or e-learning). There is a minimum grade of 8.5 for each evaluation element.

Its specific objectives can be depicted as it follows:
1. Evidence the role of budgeting within the process of planning and discuss the whole budgeting process;
2. Discuss the criticisms relating to traditional budgeting and evidence how the rolling budgeting, the activity-based budgeting and the zero-based budgeting (ZBB) are viable alternatives to traditional budgeting;
3. Explain the major features of a standard costing system, how it operates and the procedures for calculating the variances;
4. Explore how divisional financial performance measures might be devised in order to motivate managers to pursue organizational goals.

1. Planning and control functions at organizations
2. Types of plans (long, medium and short term plans)
3. Stages in the planning process (defining objectives; identifying strategies; evaluating alternatives; selecting the strategy; implementing the strategy)
4. The budgeting process and its objectives
5. Stages in the budgeting process
6. Difficulties related to the budgeting process
7. Liaison between the different budgets
8. Rolling budgeting, activity-based budgeting and zero-based budgeting
9. Standard costing and variance calculation
10. Variance analysis
11. Type of variances
12. Divisional financial performance measures and transfer pricing

1. Periodical evaluation
- One mid-term assessment test (40%)
- Case solving 10%
- Final test (50%).
Students should get a minimum mark of 7,5 points ( in each individual test), attendance to classes of at least 2/3, and a minumum of 10 points in the final classification.
2. Exam
Final exam 1st chance
Final exam 2nd chance
Approval - Minimum grade of 10 marks. Exam has a weight of 100% of the grade.
3. The students with a final grade above 16 points must be subjected to an additional examination

At the end of this learning unit's term, the student must be able to:
1. Know the main concepts used to describe qualitative and quantitative data in the field of management.
2. Apply descriptive analysis methods to quantitative and qualitative data from examples of the management area and analyse the results obtained.
3. Know the main concepts associated with probabilities, random variables, statistical functions and parameters.
4. Understand the most important theoretical probability distributions for discrete and continuous variables and calculate their probabilities.
5. Know the most important theoretical sampling distributions and how to choose the right ones for each type of problem.
6. Know how to estimate parameters on a case-by-case basis and distinguish between the concepts of parameter, statistic, estimator and estimate.

1 - Descriptive statistics
1.1 Types of variables
1.2 Frequency tables and graphics
1.3 Location measures. Measures of central (mean, median and mode) and non-central Tendency (quartiles and percentiles)
1.4 Measures of dispersion and shape (skewness and kurtosis)
2 - Probabilities
2.1 Revision of concepts
2.2 Total probability and Bayes theorems
3 - Random variables (RV)
3.1 Concept of discrete and continuous RVs
3.2 Probability, density and distribution functions
3.3 Parameters
4 - Distributions of discrete RVs
4.1 Uniform
4.2 Bernoulli
4.3 Binomial
4.4 Poisson
4.5 Negative binomial, geometric and hypergeometric
5 - Distributions of continuous RVs
5.1 Uniform
5.2 Normal. Additivity of the normal distribution
5.3 Distributions derived from the Normal: Chi-square, t-Student, F-Snedecor
5.4 Central limit theorem
6 - Sampling: Bernoulli and normal populations
7 - Parameters estimation
7.1 Point estimation
7.2 Properties of estimators
7.3 Maximum likelihood estimators

Periodic assessment:
2 individual quizzes (20% each) to be carried out during the class period on 3 October and 14 November at 6pm (proposed dates to be confirmed later by the 1st year council) and 1 final test (60%); average of the quizzes equal to or greater than 7.5 and minimum test mark of 9; minimum final average of 10. Quiz 1 covers points 1 and 2 of the syllabus, quiz 2 covers points 3, 4 and 5, and the final test includes all the syllabus content. Oral defence for grades of 18 or above; students who do not attend the oral defence will receive a final grade of 17.
Final exam:
Pass with a mark of 10 (rounded to the nearest integer). Grades higher than or equal to 18 will be subject to an oral defence; students who do not attend the oral defence will receive a final grade of 17.
All assessment moments will be carried out without consulting handouts, books or other materials, and the use of graphic calculators or mobile phones is not allowed; the forms will be provided by the teaching team at the time of the assessment.

1. To know and use the main concepts of tax.
2. To classify the income paid by companies in accordance with personal income tax (IRS) categories.
3. To apply the respective deductions at source.
4. To apply and determine the corporate income tax (IRC) value and to know its payment procedures.

5. To classify the trade operations in view of the value-added tax (VAT).

6. To understand the principal rules of determination of VAT in internal operations.

I. Introduction
Concept of tax
Similar public revenues
Types of taxes
Moments of tax obligation
Tax power and the taxpayers
Constitutional tax principles
II. IRS
Personal incidence
Gross value of each income categories
Negative delimitation of statutary incidence
Tax benefits of each income categories
Deductions at source
III. IRC
Personal incidence
Tax base
Period of taxation
Gross profits and costs (accounting and taxation)
Others patrimonial variations
Fiscal regime of subsidies
Assets depreciation and revalorization
Provisions and adjustment
Social expenses
Non deductible costs
Gains and reinvestment
Avoidance of economic and international double taxation
Tax losses deduction
Rates of IRC
Fiscal transparency regime
IV. IVA
Characteristics
Tax incidence
Tax benefits
General rules to locate operations
Tax value determination
Rates of VAT

The continuous evaluation must consist of the following:
-Students must attend 66% of classes
-An oral group presentation on a theme, counting as 15% of the final grade;
-An individual intercalary test, counting as 35%;
-A global and individual examination/test, counting as 50% of the final grade ;
-A minimum score of 7.5 values in all these components.
Students in final assessment will only have one final exam.
There will be an oral exam for students who had a grade superior to 16.

1. Being able to identify main macroeconomic variables and economic policy instruments.

2. Understanding economic policy mechanisms and evaluating the consequences of economic policy measures to economic agents.

3. Being able to analyze and evaluate the consequences of external shocks to economic activity.

1. Welcome to Julia & Pluto
2. Introduction to Macroeconomics
3. Measuring Macroeconomic Data
4. The IS Curve
5. Monetary Policy & Aggregate Demand
6. The Central Bank Balance Sheet & Monetary Policy Tools
7. Aggregate Supply and the Phillips Curve
8. The Aggregate Demand & Supply Model
9. Macroeconomic Policy: Aggregate Demand & Supply Analysis
10. The Zero Lower Bound & Macroeconomic Policy
11. Fiscal Policy & the Government Budget
12 . Rounding up topics & controversies

Option A:
1. Attendance of at least 75% of the classes
2. Midterm test (covering the topics up to week 6): 50%
3. Endterm test (covering all the topics, but with more emphasis on the materials of weeks 6 to 12): 50%
4. The grade in any of these tests cannot be lower than 8 out of 20 points

Option B:
1. One final exam: weight of 100% on the final grade.
2. Covers all materials taught during the entire semester.

At the end of this curricular unit, students should be able to:
1. Identify and characterize the main key concepts and theories of product-mix;
2. Identify and characterize the main key concepts and theories of distribution;
3. Identify and characterize the main key concepts and theories of pricing;
4. Identify and characterize the main key concepts and theories of promotion;
5. Demonstrate how to apply key tools of Marketing Mix in practical situations.

0. The articulation between strategic and operational planning.
1. Setting Product Strategy (good, service or idea)
- Brand equity.
- The product-mix for goods Vs services.
- New product development.
- Product line management.
2. Marketing Channels
- Relationships and Types of intermediaries.
- Functions of distribution.
- Channels of distribution: importance, composition and characteristics.
- Distribution of Producer and Retailer.
- Merchandising.
3. Developing Pricing strategies and programs
- Determining factors: internal and external.
- Price strategies.
- Price criteria.
- Target market reaction to price change.
4. Designing and Managing Integrated Marketing Communications
- The influence of the consumer buying decision process on marketing communications.
- The communications mix:
Advertising
Sales Promotion
Public Relations
Sales Force
Direct Marketing
The influence of relationship marketing on the communications mix.
Promotion and Advertising Plans

During the learning-teaching term each student should acquire analytical, information gathering, written and oral communication skills, according with the established learning outcomes for this unit.

To contribute to the acquisition of these skills will be used the following learning methodologies (LM):

1.Expositional
2.Participative
3. Active
4.Self-study

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Periodical evaluation: Assessment throughout the term: Individual end-of-term exam 50% (min grade 8). Group Works 40% (min grade 10). Individual evaluation - participation and cases studies 10% (min grade 10).
OPTION 2: End-of-term exam - 100%.

The student must ensure class attendance of at least 2/3 of the classes.

Students with a final grade above than 16 may have an additional oral examination.

The student that successfully completes this course will be able to:

LG1 - Describe the nature of organizations and organizational behaviour;

LG2 - Identify the key-variables to design and analyze organizational models;

LG3 - Recognise and contrast organizational models;

LG4 - Articulate organizational models with core issues in organizational behaviour;

LG5 - Debate and demonstrate managerial options anchored in organizational models.

PC1. Introduction
1.What are Organizations,
2. The lifecycle of Organizations
3. What are Organizational Models
4. Fundamentals of Organizational Models
PC2. Historical evolution of Organizational Models
1. Models anchored in productivity
2. Models anchored in well-being
3. Sociotechnical Models
4. Models anchored in values
5. Models anchored on power
6. Complex adaptative Models
PC3. New challenges to the Organizational Models
1. Technology
2. Organizational Innovation and Creativity
3. New work forms and new Human Resources
4. Collaborative networks

Periodic evaluation implies: an exam (50%); a group field assignment (40%); group short-assignments (10%)
Students who fail the delivery the group field assignment, or who score below 8 on any component (exam, field assignment, average short-assignments), or that have attended less than 2/3 of total classes should take the final exam.

Final evaluation: exam (100% for final grade).

Upon completing the course, students should be able to:
AoL 1- Identify the financial statements and understand their structure and connection, both in national and international regulations;
AoL 2 - Identify the main transactions in the operating and investing cycles, apply the appropriate measurement methods and establish their impact on the financial statements;
AoL 3 - Identify the main transctions in the financing cycle, apply the appropriate measurement methods, and establish their impact on the financial statements;
AoL 4 - Understand, in an integrated way, the accountability process, including the most relevant aspects relted to the legal certification of accounts.

1. Accounting harmonization and financial reporting: national and international regulations; Financial statements;
2. The operating cycle: Value Added Tax (VAT) and Other Taxes.
3. The investment cycle: Property, plant and equipment, intangible assets, and investment property; Recognition and measurement;
4. The investment cycle: investments in subsidiaries and associates; Recognition and measurement;
5. The financing cycle: bank loans and leases; Recognition and measurement;
6. The financing cycle: shareholders' equity; Recognition and measurement;
7. Accountability and auditing.

The assessment process in the course is carried out through two different possibilities:
1-Periodical assessment: includes a Mid-term test (40%) and a Final Exam (60%). The minimum attendance is 2/3 of the classes taught and the minimum grade in each assessment element is 7.5 points;
2-Final sitting exam: coprises a final exam with 100% weighting.
In any case of the two possibilities, proof of defense of the grade is required if the final classification is higher than 16 points.

The student is able to master basic concepts of law and to identify and analyze the main phases of the process of creation of a company.
The student understands the relations between the diverse organs of the company.
The student understands the process of elaboration and approval of accounts.

I- Basic concepts of Law
II- Company Law and Commercial Law
III- The place of the company in the Organization of Business
IV- Formation of the company: kinds of companies; the memorandum and the articles of association; the incorporation and its effects.
V- Organization of the company: general meetings; management and administration of the company and the auditors.
VI- The company's transactions, annual accounts and distribution of profits. The maintenance of capital.
VII- Alteration of the memorandum and winding up of the company.
VIII-Commercial contracts (Basic notions. Sale, loan and factoring).

The evaluation will be made on a periodic basis. The result of the test will contribute 20% to the final grade.
The students - in groups of up to four - will write and present a report on the constitution of a company. The result of this evaluation will contribute 30% to the final grade.
The written exam represents 50 % of the final grade, but a minimum score of 8 points is mandatory in order for a student to be approved in the course.
Students may opt just to pass a final exam.

1. Identify, quote and qualify the company law authority;
2. Apply the forms of business enterprise;
3. Apply the incorporating proceedings;
4. Apply the corporate governance rules;
5. Draw up and apply legal remedies with regard to the use of the balance sheet profit as well as the equity integrity;
6. Apply the legal framework regarding the articles of association amendments, the company winding up and the legal forms of company affiliation and groupings;
7. Apply the company member rights and duties according to each company legal type;
8. Prepare and deliver theoretical and practical information through executive summaries to other people from different backgrounds;
9. Be able to integrate acquired knowledge on Company Law issues with other management areas.

I. INTRODUCTION
II. THE FORMS OF BUSINESS ENTERPRISE
III. THE COMMERCIAL COMPANY INCORPORATION PROCEDURES
IV. THE CORPORATE GOVERNANCE: THE COMPANY INTERNAL BODIES
V. THE SUPPLEMENTAL CONTRIBUTIONS TO THE CAPITAL
VI. THE AMENDMENTS TO THE ARTICLES OF ASSOCIATION
VII. THE SHAREHOLDING TRANSFER AND AMORTIZATION
VIII. THE COMPANY WINDING UP
IX. THE COMPANIES ECONOMIC GROUPINGS AND THE LEGAL FORMS OF COMPANY AFFILIATION

Continuous assessment: a) midterm written test: 40%; b) final written exam: 60%. During the semester, a case study conference might be offered to the students, to which their attendance is mandatory. Balance to apply: a) conference attendance: 10%; b) final exam: 50%. Approval: scoring 10 out of 20 points, as the global minimum average with a minimum mark 8 on the final exam; 80% minimum attendance record is required. Final assessment: minimum grade 10 out of 20 to be granted in the final exam.

At the end of this learning unit's term, the student must be able to:
1. Know and use the main concepts of inferential statistics.
2. Construct a confidence interval for a population parameter.
3. Know and identify parametric and non-parametric hypothesis tests , their errors and probabilities.
4. Know how to specify and estimate simple and multiple regression linear models, and how to interpret outputs
5. Know how to interpret SPSS outputs from the application of descriptive and inferential statistical methods.

0. Revision of parameter estimation concepts.
1. Confidence interval estimation. Pivotal function method.
2. Hypotheses testing.
2.1 Hypothesis formulation.
2.2 Errors and their probabilities.
2.3 Power function.
3. Parametric tests: hypothesis and assumptions.
3.1 One population tests: one mean, one proportion and one variance.
3.2 Tests for equality of two means with paired samples and independent samples.
3.3 Levene's test for equality of variances.
3.4 Oneway analysis of variance (ANOVA).
3.5 Multiple comparison tests.
4. Non-parametric tests.
4.1 Tests for equality of two or more distributions: Mann-Whitney and Kruskal-Wallis
4.2 Goodness of fit tests: Chi-square, Kolmogorov-Smirnov and Shapiro-Wilk.
4.3 Chi-square test of independence.
5. Simple and multiple linear regression models.
5.1. OLS estimation.
5.2 Assumptions and validation.
6. Using SPSS to analyse the results.

Periodic assessment: 2 individual quizzes (20% each) to be carried out during the classes period and a final test (60%); presence in at least 2/3 of the classes; minimum average of the 8 quizzes of 7.5 points; test with a minimum score of 8 points; final average of at least 10 points. Oral defence only for grades higher than or equal to 18; students not attending the oral defence will have a final grade of 17.
Final exam: approval with at least grade 10 (value rounded to units). Grades higher or equal to 18 will be subject to oral defence; students not attending the oral defence will have a final grade of 17.
All assignments have the following structure: a set of 10 multiple-choice questions (totalling 15 values, with a discount of 10% of the question value for each wrong answer) and 2 open questions (5 values) which you must solve by showing all the necessary steps and calculations.
All evaluation moments will be carried out without consulting handouts, books or other materials; the use of graphic calculators or mobile phones is not allowed; all necessary calculation formulas will be provided by the teaching team the evaluation moment.

1. Understand the working of the different segments of financial markets.
2. Know how to value bonds, how to make trading decisions in the bond market, how to compute the return of a bond investment and characterize their exposure to interest rate risk.
3. Know how to analyze the efficiency, performance and risk profile of a portfolio of financial assets.
4. Identify the main sources of value for a stock and value stocks with the discounted cash-flow method.

1. Financial Markets
(a) Money market
(b) Forex market
(c) Stock market
(d) Bond market
(e) Derivatives market

2. Bonds
(a) Bond features
(b) Day count conventions
(c) Term structure of interest rates: spot and forward rates
(d) Valuation of fixed rate bonds
(e) Trading decisions on the bond market
(f) Rates of return: yield-to-maturity and realized rate of return
(g) Rating e credit risk
(h) Valuation of floating rate bonds
(i) Interest rate risk: duration and convexity

3. Asset Pricing Models
(a) Risk and return
(b) Markowitz's model
(c) Tobin's model
(d) Capital Asset Pricing Model (CAPM)
(e) Performance valuation: Jensen's alpha, Sharpe index and Treynor index

4. Stocks
(a) Gordon model
(b) Present value of growth opportunities and dividend payment policy

1st chance: periodic evaluation consisting of a written mid-term exam (50%) and a written final exam (50%), with passing conditioned to a minimum grade of 7,5 in each exam; or only final exam (100%).
2nd chance: written final exam (100%).

For everything else, the general regulations for the Licenciatura em Gestão.

At the end of the course, students should be able to:
LG1 - To know and use the main concepts of tax.
LG2 - To classify the income paid by companies, especially to non-residents or non-habitual residents, in accordance with personal income tax (IRS) categories.
LG3 - To apply the respective deductions at source.
LG4 - Identify the international tax competition
LG5 - Examine the Portuguese transfer pricing regime and the OECD guidelines
LG6 - To analyse the different types of intra-community operations
LG7 - To be able to understand the several types of operations, in terms of taxable persons, taxable transactions and place of taxable transactions

I. Introduction
Concept of tax
Similar public revenues, types of taxes and moments of tax obligation
Tax power and the taxpayers
Constitutional tax principles
II. IRS
Personal incidence
Gross value of each income categories
Taxation for non-residents or non-habitual residents
Negative delimitation of statutary incidence
Tax benefits of each income categories
Deductions at source
III. IRC
International tax competition in income taxes
Personal incidence
Tax base
Period of taxation
Gross profits and costs (accounting and taxation)
Avoidance of economic and international double taxation
Transfer Pricing
IV. VAT Intracommunity operations
Characteristics
Tax incidence
Tax benefits
General rules to locate operations
Introduction to VAT - Intra community operations
Taxable persons, taxable transactions and place of taxable transactions.
Chargeable event and chargeability.
Exemptions, Taxable Amount and Rates.
Distance sales

Periodical evaluation presupposes a student?s attendance (and punctuality) equal or below 80%, and includes:
- A paper, which can be made in group, counting as 30% of the final grade.
- An individual examination, counting as 70% of the final grade.
In order to obtain approval, the students must to have at less 9,5 points and achieved at less 9,5 points in individual examination.
The final evaluation is made by an individual examination.

1 - To obtain a reasonable overview and understanding of corporate entrepreneurship and explain why is vital for companies' success, to allow them to adapt and develop in today's increasingly interlinked (and turbulent) environments.
2 - To understand the need to embed entrepreneurial characteristics in the firm through the main pillars of its arquitecture: culture, leadership (and management), structure (including systems) and strategies.
3 - To apprehend why and how the human resources might be encouraged to develop an entrepreneurial mindset, from spotting opportunities in the environment to achieve their empowerment to make it happen, to fill the market needs with innovative products or services.
4 - To explore the need, challenges, paths, and processes of the internal development of new products or services or the expansion to new markets.

1 - Introduction
2 - Entrepreneurial Arquitecture
3 - Entrepreneurial Mindset
4 - Entrepreneurial Human Resources
5 - Internal Corporate Venturing

PERIODIC EVALUATION
1.Individual
1.1 - Attendance and participation - 10%
1.2 - Final test (Minimum of 7,5/20) - 50%
2.Group
2.1 - Group assignment - 40%

SINGLE EVALUATION
Students without periodic assignments will be evaluated in January (written exam - 100%).

1. To understand different strategic analysis situations, including the analysis of the environment, industry, and stakeholders and their influence on the internal analysis of organizations.
2. To use rational approaches to identify and choose strategic alternatives
3. To analyze issues and practices related to the implementation and control of chosen strategies.
4. To incorporate principles of ethical, responsible and sustainable management into strategic decision-making.
5. To understand current themes in the area of Strategic Management.
6. To develop critical thinking.
7. To have autonomy to plan learning processes to advance knowledge in the area under study.

1. Basic Concepts (from positioning to movement)
2. Ethics, CSR and Sustainability
3. Strategy Formulation - vision, mission and values
4, The Resource Based View and Dynamic Capabilities
5. External (macro analysis)
6. Industry and Competitor Analysis
7. Strategic choice (competitive strategies)
7.1. The generic strategies
7.2. Blue Ocean Strategies
8. Strategic choice (corporate strategies)
8.1. Vertical integration
8.2. Diversification
8.3. Strategic alliances
8.4 internacionalization
9. Implementation
10. Strategic Control & Balanced Scorecard
11. Corporate Governance
12. Current issues in strategic management

Option 1(Periodic assessment)

-50%: End of term Test (AW=30+3 hrs)
-50%: Group assignment throughout the semester divided into 4 presentations (15% +15% +10% +10%)

Approval: Weighted average of 10 or more (0-20 scale); the end of term test and the weighted average of the remaining periodic assessment components cannot be less than 8 (0-20 scale).

Option 2 (End of term exam)
Approval: 10 (on a 0-20 scale)

1. Financial Analysis of Investment Projects, comprising capital budgeting, forecasting cash flows, and criteria such as Payback Period, NPV, IRR) and Profitability Index.
2. Robustness Analysis of a project, identifying its drivers, through a series of complementary tests.
3. Identify the main Types of Financing for a project.
4. Establish a relationship between Valuation of a project and its Capital Structure.
5. Knowledge of the main methods of valuation of Companies, such as the Discounted Free Cash Flow (FCFF, FCFE), Multiples, and Economic Value Added (EVA, MVA).
6. Understand what is meant by cash management and identify sources and uses of short term funds. Understand the financial impact of working capital decisions

I - The Capital Budgeting Decision
1. Cash Flow Estimation.
2. Criteria for Investment Selection.
3. Choosing among projects with Different Lives.
4. Sensitivity Analysis, Scenario Analysis, Breakeven Analysis.
5. Decision Tree Analysis.

II - Long-Term Types of Financing
1. Equity
2. Debt

III - Capital Structure
1. The Irrelevance of Capital Structure
2. Capital Structure with Corporate Taxes
3. Limits to the Use of Debt
4. Valuation of Real Investment Projects with Debt

IV - Valuation of Companies
1. Discounted Cash Flows
2. Economic Value Added
3. Market Multiples

V - Cash Management
1. Short Run financial management
2. Short Term Financial Investments
3. Sources of Short Term Financing

Each student should acquire analytical and communication skills, according with the established learning outcomes. The acquisition of these skills will use the following learning methodologies:
1.Expositional, presentation of the theoretical reference frames
2.Participative, analysis and resolution of application exercises analysis of case studies, and reading texts
3.Active, realization of individual/group works
4.Self study and autonomous work, as is contemplated in the class planning.

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Regular grading system:
- 1 mid-term test (40%)
- 1 final test (60%)
- Attendance to classes of 80%.

Students that opt to be out ot the regular grading system have two additional moments to pass each worth 100% of the final grade.

LG1: Describe the basic concepts of operations management and align operations strategy options with corporate strategy;
LG2: Select the most appropriate processes to support the products and services that satisfy customers? needs, as well as their special organization;
LG3: Plan and control of the resources needed by the processes and assure availability of resources and other materials needed to satisfy customers? needs.

I - Introduction
S1: Introduction to Operations Management
S2: Operations Performance and Strategy.
S3: The Structure and Scope of Operations
II - Designing the Operation
S4: Process Design.
S5: Layout and Flow.
III - Planning and control
S6: Capacity Management
S7: Inventory Management
S8: Theory of Constraints
S9: Supply Chain Management
S10: Lean Systems
S11: Quality Management

During the term the following methodologies will be used:
? Traditional / lectures for presentation of theoretical frameworks.
? Participative methodologies in the analysis and solution of exercises.
? Participative methodologies in the analysis and discussion of case studies, and other supporting texts.
? Self-study.

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OPTION 1:
Periodic assessment:
1. Mid-term test - 40%.
2. Individual end-of-term test - 60%.
Passing grade is 10 points or above (over 20), with at least 8 points (out of 20) in each test (mid-term and end-of-term test).

OPTION 2:
End-of-term exam - 100%.
A passing grade is 10 or above (over 20).

At the end of the Curricular Unit, the student is expected to be able to:
O1. Develop linear programming, integer linear programming and mixed integer programming formulations to solve decision support problems; use general software to determine solutions; characterize the solutions.
O2. Do the economic interpretation and to give managerial recommendations based on the obtained solutions and sensitivity analysis.
O3. Differentiate network models and choose the one that allows solving a given decision support problem; develop network models and apply the appropriate methodologies to solve them.
O4. Draw the network representation of a project; perform time and economic analysis; solve time, cost and resource management problems.

PS1. LINEAR PROGRAMMING AND INTEGER LINEAR PROGRAMMING
1.1. Linear programming formulations
1.2. Optimization software
1.3. Economic interpretation and sensitivity analysis
1.4. Integer and mixed integer linear programming formulations
1.5. Applications of linear and integer linear programming
PS2. NETWORK MODELS
2.1. The minimum spanning tree problem
2.2. The shortest path problem
2.3. The maximum flow problem
2.4. The minimum-cost network flow problem
2.5. Applications of network models
PS3. PROJECT MANAGEMENT
3.1. Draw of AOA and AON networks
3.2. Time analysis: CPM and PERT
3.3. Economic analysis
3.4. Resource management
3.5. applications of project management

Periodic assessment:
i) Group coursework: 20% (groups of 5 students; oral discussion may be required);
ii) Intermediate Test: 30%
iii) Teste Final: 50% (grade >= 7,5);
iv) Average of written tests >= 8,5
iv) Minimum attendance: 2/3 of classes taught
Assessment by exam: 100%
Oral exam may be required (periodic and exam)
Scale: 0-20 points

1. To understand the main goals of Human Resources Management and to explicit their integration with General Management
2. Define the main characteristics of planning, recruitment, selection and socialization of new employees;
3. To know the main defining elements of Training, Career and Performance Evaluation policies;
4. Apply the main concepts of Compensation and Conditions of Service to HRM ;
5. Apply theoretical concepts of HR on the analysis of managerial and economic contexts

1. Introduction to Human Resource Management
2. HRM, general management and performance
3. Current trends and the future of work
4. HRM processes and activities
4.1 Analysis and description of functions
4.2 HR planning
4.3 Recruitment and selection
4.4 Welcoming, integration and socialization
4.5 Training
4.6 Performance management
4.6 Careers
4.7 Wages and salary rewards

1. Periodic evaluation:
- Final test 70%
- group work 30%
For approval in periodic evaluation, each evaluation element must have a minimum score of 7.5v and final evaluation with a score greater than or equal to 9.5v.
Students excluded from the periodic evaluation will be able to carry out a final evaluation (100%).
2. Final Evaluation:
final evaluation 100%

1. To provide students with the theoretical tools needed to prepare and evaluate an investment project, including the decision option to invest.
2. To prepare students to collect and deal with the required and relevant information for an investment project - qualitative and quantitative - making use of the available sources.
3. To apply to a specific investment project in a correct, detailed and rigorous way, methodologies of preparation and evaluation of projects needed for an investment decision.

1. Context Analysis
2. Solution Proposal
3. Governance Model
4. Economic and Finance Plan
5. Business Model Canvas

The evaluation process has two models. Continuous evaluation and Exam:
Continuous Evaluation
Group Evaluation: 60%
- Milestones: 10% / each (x5)
- Academic Shark Tank: 10%
Individual Evaluation: 40%
- Group Dynamics: 5% (x4)
- Individual Discussion: 20% (minimum of 8 points)
Exam (special status only): 100% (minimum 10 points)