Accreditations
The study plan is composed of a set of six compulsory curricular units, which represent the information considered fundamental to the course. Beyond these, the students may construct their own course of study, opting to complete one of the pre-determined specializaitons (cultural management, museology, heritage and cultural projects, entertainment and creative industries), or to combine various curricular units which focus on more specialized issues. During the second year, students will attend a dissertation/final project seminar with the objective of supporting their realization of this cumulative work.
Programme Structure for 2024/2025
| Curricular Courses | Credits | |
|---|---|---|
| 1st Year | ||
|
Cultural Management
6.0 ECTS
|
Parte Escolar > Mandatory Courses | 6.0 |
|
Cultural Audiences, Consumptions and Fruitions
6.0 ECTS
|
Parte Escolar > Mandatory Courses | 6.0 |
|
Research Design
6.0 ECTS
|
Parte Escolar > Mandatory Courses | 6.0 |
|
Art History
6.0 ECTS
|
Parte Escolar > Mandatory Courses | 6.0 |
|
Public Policies of Culture
6.0 ECTS
|
Parte Escolar > Mandatory Courses | 6.0 |
|
Cultural Theories
6.0 ECTS
|
Parte Escolar > Mandatory Courses | 6.0 |
|
Accountability and Finances for Cultural Organizations
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 1st Year | 6.0 |
|
Cultural Entrepreneurship
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 1st Year | 6.0 |
|
Inventory and Analysis of the Urban Heritage
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 1st Year | 6.0 |
|
Organizations, Professions and Creativity
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 1st Year | 6.0 |
|
Management Control for Cultural Organizations
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 1st Year | 6.0 |
|
Globalization, Art and Culture
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 1st Year | 6.0 |
|
Heritage Cultural Projects
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 1st Year | 6.0 |
| 2nd Year | ||
|
Portuguese Contemporary Culture
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 1st Year | 6.0 |
|
Cultural Marketing
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 1st Year | 6.0 |
|
Digital Storytelling and Transmedia Entertainment
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 1st Year | 6.0 |
|
Accountability and Finances for Cultural Organizations
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 2nd Year | 6.0 |
|
Portuguese Contemporary Culture
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 2nd Year | 6.0 |
|
Cultural Entrepreneurship
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 2nd Year | 6.0 |
|
Inventory and Analysis of the Urban Heritage
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 2nd Year | 6.0 |
|
Cultural Marketing
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 2nd Year | 6.0 |
|
Digital Storytelling and Transmedia Entertainment
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 2nd Year | 6.0 |
|
Organizations, Professions and Creativity
6.0 ECTS
|
Parte Escolar > Optional Courses > Optional Courses in Studies An D Management of Culture > 2nd Year | 6.0 |
|
Master Dissertation in Studies and Management of Culture
48.0 ECTS
|
Final Work | 48.0 |
|
Master Project in Studies and Management of Culture
48.0 ECTS
|
Final Work | 48.0 |
Cultural Management
At the end of this learning units term, the student must be able to:
1. Identify the models of management (or theories) and their contexts: rational goal models, bureaucratic models (internal process models), human relations models and open system models.
2. Explain and describe the beginning and development of the main theories.
3. Identify and describe organizations? environmental components.
4. Analyse and describe the main concepts and theories in the context of the management process: Planning and decision making, Organizing, Leading, Controlling and Social Responsibility.
1. Managing in organizations
2. Models of Management
3. Organization Contexts
4. Planning
5. Decision Making
6. Organization Structure
7. Influence and Power
8. Motivation
9. Performance Measurement and Control
10. Corporate Responsibility
Evaluation may be continuous or final.
Continuous evaluation entails the instruments:
Class participation and attendance - 20%
Work - 20%
Final test - 60% (the test mark must be at least 7.50).
Students may opt for a final written exam (two dates) at the end of the semester.
Title: BODDY, David Management, an Introduction, 5th Edition ( Prentice Hall)
Authors:
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Title: Stein, T. e Bathurst, J. (2008). Performing Arts Management. New York: Allworth Press.
Byrnes, W. e Martin, D. (2003). Management and the arts (3ª Ed.), London: Focal Press
Casos e artigos a serem indicados
Bartol, Kathryn M., Martin, David C. (1994), 2nd edition, McGraw Hill Edition
Authors:
Reference:
Year:
Cultural Audiences, Consumptions and Fruitions
From the triad author, work and receiver, it will give postgraduate students the competences to analyze different author strategies and attitudes, as well as the publics reactions to such strategies or attitudes, fracturing them or federating them, taking into account the mediation processes.
Program1. From the author's tyranny to the 'open work'.
2. One synthetic perspective, the dialectical triad of the flow of meaning: the author, work and receiver.
3. The horizon of expectation: 'culinary art' and 'deviation aesthetics'.
4. The disagreements between works and publics and contemporary iconoclasm.
5. Publics and counterpublics.
6. Modes of relating to culture.
The periodic assessment consists of an oral presentation of practical work in class based on a set of topics proposed by the teacher (30 per cent) and a final individual assignment (70 per cent).
BibliographyTitle: Ateca-Amestoy, et al., (Eds.). (2017). Enhancing participation in the arts in the EU. Challenges and methods. Springer.
Bonet, L., & Négrier, E. (2018). The participative turn in cultural policy: Paradigms, models, contexts. Poetics, 66, 64-73.
Eco, U. (2016). Obra aberta. Relógio d?Água.
Jauss, H. R. (1978). Pour une esthétique de la reception. Gallimard.
Mantecón, A. R. (2009). O que é o público? Poiésis, 14, 175-215.
Neves, J. S., & Camacho, C. F. (Eds.). (2020). Nos 50 Anos de L?Amour de L?Art: Dívidas, críticas e desafios. Mundos Sociais.
Pais, J. M., Magalhães, P., & Antunes, M. L. (Eds.). (2022). Práticas culturais dos portugueses. Imprensa de Ciências Sociais.
Santos, M. L. L. (2012). Sociologia da cultura. Perfil de uma carreira. Instituto de Ciências Sociais.
Santos, M. L. L., (Ed.) et al., (2004). Públicos da Cultura. Observatório das Actividades Culturais.
Warner, M. (2002). Publics and counterpublics. Public Culture, 14(1), 49-90.
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Title: Barbieri, N. (2020). Survey of cultural participation and cultural needs in Barcelona. Drafting process and analysis of results. Barcelona Institute of Culture, Barcelona City Council.
Berjeaut, S. (2005). Le théâtre de revista: Un phénomène culturel portugais. L?Harmattan.
Bollo, A., Carnelli, L., Cuenca, M., Milano, C. D., Gariboldi, A., Goodacre, J., Karlsson, L. G., Poprawski, M., Niels Righolt, Silvaggi, A., Tolosa, I., Torch, C., Torreggiani, A., & Vidovic, D. (2017). Study on audience development - How to place audiences at the centre of cultural organisations. Comissão Europeia.
Bourdieu, P. (2010). A distinção - Uma crítica social da faculdade do juízo. Edições 70.
Bourdieu, P., & Darbel, A. (1969). L'Amour de l'art: Les musées d'art européens et leur public. Les Éditions de Minuit.
Cardoso, G. (Ed.). (2015). O livro, o leitor e a leitura digital. Fundação Calouste Gulbenkian.
Conde, I. (Ed.). (1992). Percepção estética e públicos da cultura. ACARTE/Fundação Calouste Gulbenkian.
Coulangeon, P. (2005). Sociologie des pratiques culturelles. La Découverte.
Donnat, O., & Tolila, P. (Eds.). (2003). Le(s) public(s) de la culture. Presses de Sciences Politiques.
Eidelman, J., Roustan, M., & Goldstein, B. (Eds.). (2007). La place des publics. De l'usage des études et recherches par les musées. La Documentation Française.
Esquenazi, J.-P. (2006). Sociologia dos públicos. Porto Editora.
Eurobarómetro 399 (2013). Cultural access and participation. Comissão Europeia.
Falk, J. H., & Dierking, L. D. (2013). The museum experience revisited. Left Coast Press.
Featherstone, M. (1996), Consumer Culture & Postmodernism. Sage.
Fortuna, C., & Silva, A. S. (Eds.). (2002). Projecto e circunstância: Culturas urbanas em Portugal. Afrontamento.
Garcia, J. L., Lopes, J. T., Martinho, T. D., Neves, J. S., Gomes, R. T., & Borges, V. (2018). Mapping cultural policy in Portugal. From incentive to crisis. International Journal of Cultural Policy, 24(5), 577-593.
Garcia, J. L., Lopes, J. T., Neves, J. S., Gomes, R. T., Martinho, T. D., & Borges, V. (Eds.). (2014). Mapear os recursos, levantamento da legislação, caracterização dos atores, comparação internacional. Relatório final. ICS-UL, FLUP-UP e CIES-IUL. http://www.gepac.gov.pt/cultura-2020.aspx.
Gomes, R. T., & Lourenço, V. (2009). Democratização cultural e formação de públicos. Inquérito aos "serviços educativos" em Portugal. Observatório das Actividades Culturais.
Gomes, R. T. (2001). Públicos do Porto 2001: entre a selectividade e a heterogeneidade. OBS, 10, 46-56.
Hanquinet, L., & Savage, M. (Eds.). (2016). Routledge international handbook of the sociology of art and culture. Routledge.
Heinich, N. (1999). La sociologie et les publics de l'art. Em R. D. Moulin (Ed.), Sociologie de L'Art (pp. 267-278). L'Harmattan. (1986)
Glow, H., Kershaw, A., & Reason, M. (2020). Leading or avoiding change: the problem of audience diversification for arts organisations. International Journal of Cultural Policy, 1-19.
Jacobi, D., & Luckerhoff, J. (Eds.). (2012). Looking for non-publics. Presses de l'Université du Québec.
Jones, Y. V., Ostrouska, I., Karvonen, M., Källman, R., Niet, M. D., & Stepan, P. (2017). Promoting access to culture via digital means: Policies and strategies for audience development. União Europeia.
Lahire, B. (2009). "Entre sociologie de la consommation culturelle et sociologie de la réception culturelle", Idées Économiques et Sociales, 155, 6-11.
Lizardo, O. & Skiles, S. (2008). "Cultural consumption in the fine and popular arts realms", Sociology Compass, 2(2), 485-502.
Dias, S. J., & Lopes, J. T. (2014). Quando os ?públicos do Porto? vão a Lisboa: anatomia de uma performance. Análise Social, 213, XLIX (4.º), 884-905.
Lopes, J. T., & Dias, S. J. (2014). 'O público vai ao teatro' Uma etnografia dos públicos em ação. Sociologia, Problemas e Práticas, 74, 51-72.
Lopes, J. T. (2000). A Cidade e a Cultura. Afrontamento.
Matarasso, F. (2019). Uma arte irrequieta. Reflexões sobre o triunfo e importância da prática participativa. Fundação Calouste Gulbenkian.
Mouchtouris, A. (2003). Sociologie du public dans le champ culturel et artistique. L'Harmattan.
Neves, J. S. (Ed.), Azevedo, J., Gomes, R. T., & Lima, M. J. (2017). Estudo posicionamentos das entidades artísticas no âmbito da revisão do modelo de apoio às artes. DGARTES e CIES-IUL.
Neves, J. S. (2020). O estudo dos públicos nos museus nacionais. Enquadramento e metodologia, Todas as Artes, 3(1), 23-32.
Neves, J. S. (Ed.), Macedo, S. C., Santos, J., & Miranda, A. P. (2021). Da salvaguarda à valorização: Os monumentos nacionais de Portugal e a abertura ao público em 2020. Observatório Português das Atividades Culturais, CIES-Iscte.
Passeron, J.-C. (1995). O fraco uso das imagens - investigação sobre a recepção da pintura. Em J.-C. Passeron (Ed.), O Raciocínio Sociológico. O Espaço Não-Popperiano do Raciocínio Natural (pp. 286-321). Vozes. (1986)
Peterson, R. A. (1992). Understanding audience segmentation: from elite and mass to omnivore and univore. Poetics, 21, 243-258.
Pitts, S. E., & Price, S. M. (2021). Understanding audience engagement in the contemporary arts. Routledge.
Knight, C. K., & Senie, H. F. (Eds.). (2016). A companion to public art. Wiley Blackwell.
Rancière, J. (2010). O Espectador Emancipado. Orfeu Negro.
Reason, M., Conner, L., Johanson, K., & Walmsley, B. (Eds.). (2022). Routledge companion to audiences and the performing arts. Routledge.
Santos, M. L. L. (Ed.), Gomes, R. T., Neves, J. S., Lima, M. J., Lourenço, V., Martinho, T. D., & Santos, J. a. D. (2002). Públicos do Porto 2001. Observatório das Actividades Culturais.
Santos, M. L. L., & Pais, J. M. (Eds.). (2010). Novos trilhos culturais. Práticas e políticas. Imprensa de Ciências Sociais.
Santos, M. L. L. (Ed.), Neves, J. S., Lima, M. J., & Carvalho, M. (2007). A Leitura em Portugal. GEPE.
Santos, M. L. L. (Ed.), Antunes, L., Conde, I., Costa, A. F. D., Freitas, E. D., Gomes, R. T., Gonçalves, C., Gonçalves, H. S., Lopes, J. T., Lourenço, V., Martinho, A., Martinho, T. D., Neves, J. S., Nunes, J. S., Pegado, E., Pires, I., & Silva, F. (1998). As Políticas culturais em Portugal. Observatório das Actividades Culturais.
Van Hek, M., & Kraaykamp, G. (2013). Cultural consumption across countries: A multi-level analysis of social inequality in highbrow culture in Europe. Poetics, 41(4), 323-341.
Villarroya, A. A., & Llopis-Goig, R. (2021). Elites and culture: Social profiles in the cultivated population. Cultural Sociology, 15(4), 509?538.
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Research Design
At the end of the CU students should be able to:
1) recognize and use different types of methodological strategies, mastering its theoretical, methodological and technical requirements, in order to make adequate choices;
2) identify central problems in research design, from problem definition to conceptualisation, operationalization, observation and proposal writing;;
3) write a research and/or intervention project proposal.
1. Research as a producer of knowledge to know and/or to intervene.
1.1. Empirical research as theoretically oriented.
1.2. Research as problem solving: diagnosis, evaluation, intervention.
1.3. Ethics in different types of research.
2. How to design a research project and/or intervention.
2.1. Formulation of the problem and definition of objectives.
2.2. Conceptualization.
2.3. Operationalization and observation.
2.4. Project's design.
3. Methodological strategies.
3.1. Adequacy of the methodological strategies to the objectives of tthe research.
3.2. Extensive research: large surveys, statistical databases, etc..
3.3. Intensive research: case studies, field research, participant observation, ethnographic approach, etc.
3.4. Action research and social intervention.
3.5. Comparative research: objectives and problems of comparison.
3.6. Mixed methods.
The learning process proceeds trough theoretical-practical classes, seminar presentations and debate (which are given prevalence), tutorials and students' autonomous work.
|
Periodic evaluation, comprising the following components:
(a) Class participation and presentation of the research and/or intervention project (35%)
b) Final written work: research project and/or intervention (65%).
OR
Final assessment, consisting of a final written work: research project and/or intervention, complemented with an oral discussion, if the teacher considers necessary (100%).
The evaluation of this course does not include a final exam.
Title: Silva, A S&Pinto, J M, org 1986 Metodologia das Ciências Sociais. Porto:Afrontamento.
Ragin, C 1994 Constructing social research. Thousand Oaks:Pine Forge.
Quivy, R&Champenhoud,L 2003 Manual de Investigação em Ciências Sociais.Lisboa:Gradiva.
Della Porta, D&M Keating, eds 2008 Approaches and Methodologies in the Social Sciences.Cambridge:CUP.
Creswell, JW 2003 Research design: qualitative, quantitative, and mixed methods approaches.Thousand Oaks:Sage.
Chen, H 2015 Practical program evaluation: theory-driven evaluation and the integrated evaluation perspective.Thousand Oaks:Sage.
Capucha, L 2008 Planeamento e avaliação de projectos: guião prático.Lisboa:DGIDC.
Campenhoudt, L van 2003 Introdução à análise dos fenómenos sociais.Lisboa:Gradiva.
Burgess, R 2001 A pesquisa de terreno.Oeiras:Celta.
Bryman, A 2012 Social Research Methods.Oxford:OUP.
Blaikie, N 2007 Approaches to social enquiry.Cambridge:PP.
Babbie, E 1989 The practice of social research.Belmont:CWP.
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Title: Whyte, William Foote (ed.) (1991) Participatory Action Research. London: Sage Publications.
Turner, Jonathan (2005) "A new approach for theoretically integrating micro and macro analysis", in Craig Calhoun, C. Rojek,B. Turner (Ed.) , The Sage Handbook of Sociology. London: Sage Publications.
Turner, F J. (2005). Social Work Diagnosis in Contemporary Practice. New York, Oxford: University Press.
Silverman, D (ed.) (2011) Qualitative Research. London: Sage.
Scott, J. (1990) A Matter of Record: Documentary Sources in Social Research. Cambridge: Polity Press.
Schiefer, U, et al. (2007) Método aplicado de planeamento e Avaliação. Manual de Planeamento e Avaliação de Projectos. Estoril: Editora Principia.
Ragin, C C. (1987) The Comparative Method: Moving Beyond Qualitative and Quantitative Strategies. Berkeley/Los Angeles/London: University of California Press.
Oyen, Else (1990) Comparative methodology. Theory and practice in international social research. London: Sage.
Patton, M. (2018). Facilitating evaluation: principles in practice. Sage Thousand Oaks.
Kettner, P., Moroney, R. & Martin, L. (2016). Designing and managing programs: an effectiveness-based approach. (5nd. Ed.). Thousand Oaks: Sage.
Ghiglione, R & Matalon, B (1992) O Inquérito. Teoria e Prática. Oeiras: Celta Editora.
Foddy, William (1996) Como perguntar. Teoria e Prática da construção de perguntas para entrevistas e questionários. Oeiras: Celta Editora.
European Institute of Public Administration (2004) Improving an organization through self-assessment? common assessment framework. Maastricht: European Institute of Public Administration.
Dogan, M & Pelassy, D (1990, 1984) How to Compare Nations. Strategies in Comparative Politics. New Jersey: Chatham House Publishers.
Carvalho, H (2004) Análise Multivariada de Dados Qualitativos. Lisboa: Sílabo.
Calley, N. (2011). Program development in the 21st Century: an evidence-based approach to design, implementation and evaluation. Thousand Oaks: Sage.
Brannen, J (2005) Mixed methods research: a discussion paper, Economic & Social Research Council, National Centre for Research Methods. URL: http://eprints.ncrm.ac.uk/89/1/MethodsReviewPaperNCRM-005.pdf
Brady, H E & Collier, D (2004) Rethinking Social Inquiry: Diverse Tools Shared Standards. Lanham: Rowman & Littlefield Publishers.
Booth, W C, Colomb, G G e Williams, J M (2003) The Craft of Research. Chicago: The University of Chicago Press.
Bertaux, D. (2020) As narrativas de vida. LIsboa: Mundos Sociais.
Beckett, C (2010) Assessment and intervention in social work. Sage Publications: London.
Outras referências bibliográficas complementares
Lenoir, R 1988 Objeto Sociológico e Problema Social. In: Champagen, P. et al. Iniciação A Prática Sociológica. Petropólis: Vozes, pp. 59-104.
Blaikie, N 2010 Designing Social Research. The logic of Anticipation. Cambridge: Polity Press.
Becker, H S 2017 Evidence. Chicago: The University of Chicago Press.
Mestrado em Sociologia
Shaw, I, Briar-Lawson, K, Orme, J & Ruckdeschel, R 2010 The Sage Handbook of Social Work Research. Londres: Sage.
Hardwick, L et al (eds) 2017 Innovations in Social Work Research. London: Jessica Kingsley Publishers.
Bell, L 2017 Research methods for Social Workers. Londres: Palgrave.
Mestrado em Serviço Social
Toshkov, D 2016 Research Design in Political Science. London: Palgrave.
Howard, C 2017 Thinking Like a Political Scientist: A Practical Guide to Research Methods. Chicago: University of Chicago Press.
Filho, Dalson Britto Figueiredo; Paranhos, Ranulfo; Rocha, Enivaldo Carvalho da; Silva Junior, José Alexandre da; Santos, Manoel Leonardo Wanderley Duarte 2012 Levando Gary King a Sério: Desenhos de Pesquisa em Ciência Política. In Revista Eletrônica de Ciência Política 3 (1-2), pp. 86-117.
Bukve, O 2019 Designing Social Science Research. Cham: Palgrave.
Mestrado em Políticas Públicas
Treadwell, D, & Davis, A 2016 Introducing communication research: Paths of inquiry. Thousand Oaks: SAGE Publications, 3ª ed.
Silverman, D. (2017) Doing Qualitative Research. Londres: Sage. https://us.sagepub.com/en-us/nam/doing-qualitative-research/book251108
Quan-Haase, A., & Sloan, L. (eds.). 2022 The SAGE handbook of social media research methods. Sage.
Kubitschko, S., & Kaun, A. (eds). 2016 Innovative methods in media and communication research. Cham: Palgrave Macmillan.
Hine, C. (2017). Digital Ethnography. In The Wiley-Blackwell Encyclopedia of Social Theory, B.S. Turner (Ed.). https://doi.org/10.1002/9781118430873.est0628
Berger, A. A. 2018 Media and communication research methods: An introduction to qualitative and quantitative approaches. Thousand Oaks: SAGE Publications.
Mestrado em Gestão dos Novos Media
Klotz, A & Prakash, D (eds) 2008 Qualitative methods in International Relations: A pluralist guide. New York: Palgrave (v. plataforma moodle).
Sprinz, D F & Wolinsky, Y (eds.) 2004 Cases, numbers and models: International Relations research methods. Ann Arbor: Michigan University Press. (Em linha: https://pdfs.semanticscholar.org/89c3/34b5c514acb817b8862dcdf675bd7d4863de.pdf
https://uk.sagepub.com/sites/default/files/upm-binaries/71316_Lamont_Research_Methods_in_International_Relations_Chapter_1.pdf).
Lamont, C 2015 Research methods in International Relations. Thousand Oaks: Sage Publications (capitulo 1 on-line em:
Mestrado em Estudos Internacionais
Stein, T. S., Bathurst, J. R., & Lasher, R. 2022 Performing arts management: A handbook of professional practices. Simon and Schuster.
Quan-Haase, A., & Sloan, L. (Eds.). 2022 The SAGE handbook of social media research methods. Sage.
Osterwalder, A., & Pigneur, Y. 2010 Business model generation: a handbook for visionaries, game changers, and challengers (Vol. 1). John Wiley & Sons.
Mestrado em Estudos e Gestão da Cultura
Zeleza, T (ed) 2007 The study of Africa. The global and transnational engagements (Vol II). Dakar: CODESRIA.
Zeleza, T (ed) 2006 The Study of Africa. Disciplinary and interdisciplinary encounters (Vol I). Dakar: CODESRIA.
Ouédraogo, J-B & Cardoso, C (ed) 2011 Readings in methodology: African Perspectives. Dakar: CODESRIA. Em linha: https://www.codesria.org/spip.php?article1502&lang=en
Mestrado em Estudos Africanos
Bogdan, R & Biklen, S 1994 Investigação qualitativa em educação: uma introdução à teoria e aos métodos. Porto: Porto Editora.
Mestrado em Educação e Sociedade
Treadwell, D, & Davis, A 2016 Introducing communication research: Paths of inquiry. Thousand Oaks: SAGE Publications, 3ª ed.
Quan-Haase, A., & Sloan, L. (eds.). 2022 The SAGE handbook of social media research methods. Sage.
Kubitschko, S., & Kaun, A. (eds). 2016 Innovative methods in media and communication research. Cham: Palgrave Macmillan.
Berger, A. A. 2018 Media and communication research methods: An introduction to qualitative and quantitative approaches. Thousand Oaks: SAGE Publications.
Mestrado em Comunicação, Cultura e Tecnologias da Informação
Se necessário, solicitar referências adicionais ao/à(s) docente(s).
Mestrado em Ciências do Trabalho e Relações Laborais
Pollock III, Philip H.& Edwards, B C 2019 The Essentials of political analysis. 6ªed., Washington D.C.: CQ Press.
Silverman, D (2018) Doing qualitative research. Los Angeles: Sage.
Johnson, J B & Reynolds, H T 2020 Political Science research methods, 9ª ed. Los Angeles: Sage.
Mestrado em Ciência Política
Se necessário, solicitar referências adicionais ao/à(s) docente(s).
Mestrado em Administração Escolar
Se necessário, solicitar referências adicionais ao/à(s) docente(s).
Mestrado em Ação Humanitária
Na medida em que o desenho de pesquisa pode ter algumas especificidades em função da área científica de pesquisa, listam-se abaixo algumas sugestões de suporte bibliográfico.
Authors:
Reference:
Year:
Art History
In accordance with the overall objectives of the Curricular Unit aims to Art History:
OA1. The students identify, analyze and characterize the evolution of representation codes and aesthetic values in accordance with the historical circumstances of each time and territory.
OA2. The students compare and distinguish aesthetic identities exemplifying them with works deemed to be emblematic.
OA3. That the students evaluate and criticize the logic of different artistic cultures.
The History of Art curricular unit will seek to address moments of Visual Culture from Romanticism to Contemporaneity:
CP1- Romanticism and Modernism. The Vanguards, the Modern Movement and Contemporaneity.
CP2- Salon Art and Participatory Art. New supports, materials and the concept of the ephemeral.
CP3- The Painting Landscape, Land Art, and Public Art.
CP4- The concept of work of art and everyday object.
CP5- The École de Paris and contemporary multiculturalism.
CP6- The artist as an agent of rupture, the Curator, and the Marchand.
CP7- Universal Exhibitions and the persuasive power of the art market.
CP8- The History and Historiography of Art, Theory and Criticism of Art, and the Media Industry.
Periodic Assessment with assessment moments.
The final grade results from the average of the evaluation moments.
Approval in the UC provides for a classification equal to or greater than 10 values.
The uc provides for the possibility of carrying out an exam.
Title: WINDERLINDEN, Barbara; FILIPOVIC, ELENA - The Manifesta decade: debates on contemporary art exhibitions and biennials in post-wall Europe. Cambridge, Mass: The MIT Press, 2005.
WEINTRAUD, Linda - Making contemporary art : how today's artists think and work. London: Thames & Hudson, imp. 2007.
RONAN, Helen ed. lit. - A nova História da Arte de Janson : a tradição ocidental. Lisboa: Fundação Calouste Gulbenkian, 2010.
MEYER-BUSER, Susanne - Masterworks of the 20th and 21st centuries. Düsseldorf: Kunstsammlung Nordrhein-Westfalen, 2010.
HARRISON, charles; WOOD, Paul ? Art in theory 1900-2000. An Anthology of changing ideas. Malden, Osford: Blackwell Publishers, 2002.
BELL, Julian - Espelho do mundo: uma nova história da arte. Lisboa: Orfeu Negro, 2009.
ALTSHULER, Bruce ? Salon to Biennal 1863-1959. Exhibitions that made art history. London: Phaidon, 2008. vol.1.
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Title: NOGUEIRA, Isabel ? Teoria da Arte no séc. XX: Modernismo, Vanguarda, Neovanguarda, Pós-modernismo. Coimbra: Imprensa da Universidade de Coimbra, 2012.
100 000 years of beauty. Paris: Galimmard, 2009.
FLAVIO Lucchini: from fashion to art: the Vogue Lesson. Milano: Skira, 2010.
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Public Policies of Culture
Based on the understanding of the main models, paradigms and attributions public cultural policies, at the international level, and their evolution, provide students with skills to understand the strategies, objectives and instruments of cultural policies in Portugal, the articulations between the national/regional and local levels, and the relationship between public authorities and private agents, in the various domains.
Program1. Concepts, models and paradigms, their evolution
2. Cultural public policies, crises, and contemporary challenges
3. National cultural policies, comparative perspective, and international institutional frameworks
4. Administrative levels and territory, complementarity, and specificity
5. The area of culture in government areas, articulations and attributions
6. Public, private non-profit and for-profit sectors, the state intervention
7. Cultural and creative domains, sectors and industries
8. The culture tutelage: organization and instruments
9. Objectives, means and results: infrastructures to support the design, implementation and evaluation of cultural policies.
The evaluation will consist of a oral presentation in classroom (30%) and a final written individual work (70%).
Title: Silva, A. S., Babo, E. P., & Guerra, P. (2015). Políticas culturais locais: Contributos para um modelo de análise. Sociologia, Problemas e Práticas, 78, 105-124.
Santos, M. L. L. (coord.) (1998), As Políticas Culturais em Portugal, Lisboa, OAC.
Santos, M. L. L dos, e J. M. Pais (org.) (2010), Novos Trilhos Culturais. Práticas e Políticas, Lisboa, ICS.
Poirrier, P. (dir.) (2011), Pour Une Histoire des Politiques Culturelles dans le Monde 1945-2011, Paris, DF.
Mulcahy, K. V. (2006), "Cultural policy: definitions and theoretical approaches", JAMLS, 35(4), pp. 319-330.
Mangset, P. (2018), "The end of cultural policy?", IJCP, 26(3), pp. 398-411.
Garcia, J. L. et al., (2018), "Mapping cultural policy in Portugal. From incentive to crisis", IJCP, 24(5), pp. 577-593.
Durrer, V., T. Miller e D. O'Brien (eds.) (2018), The Routledge Handbook of Global Cultural Policy, Routledge.
Dubois, V. (2000), La Politique Culturelle. Belin.
Becker, H. S. (2010). Mundos da Arte. Livros Horizonte.
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Title: Unesco (2020), Culture in Crisis. Policy guide for a resilient creative sector. UNESCO.
Throsby, D. (2010). The economics of cultural policy. Cambridge University Press.
Silva, Augusto Santos (2017). Sociologia e política pública: sobre avanços recentes em Portugal. Análise Social, 225, LII (4.º), 782-803.
Silva, Augusto Santos, Elisa Pérez Babo e Paula Guerra (2015), Políticas culturais locais: Contributos para um modelo de análise, Sociologia, Problemas e Práticas, 78, pp. 105-124.
Silva, Augusto Santos (2014), "A democracia portuguesa face ao património cultural", Revista da Faculdade de Letras Ciências e Técnicas do Património, XIII, pp. 11-32.
Silva, Augusto Santos (2007), "Como abordar as políticas culturais autárquicas? Uma hipótese de roteiro", Sociologia, Problemas e Práticas, 54, pp. 11-33.
Silva, Augusto Santos (2004), "As redes culturais: balanço e perspectivas da experiência portuguesa, 1987-2003" em AAVV, Públicos da Cultura, Lisboa, OAC, pp. 241-283.
Schuster, J. Mark (2015[2002]), Informing Cultural Policy. The Research and Information Infrastructure. Transaction Publishers.
Schuster, J. Mark (1988), "Comparaisons internationales et choix méthodologiques: approche critique des études internationales de politique culturelle" em Girard, Augustin (ed.), Économie et Culture: Culture en Devenir et Volonté Publique Vol. II. La documentation Française, pp. 237-268.
Sassatelli, Monica (2009), Becoming Europeans. Cultural Identity and Cultural Policies. Palgrave MacMillan.
Santos, Maria de Lourdes Lima dos (coord.) (2004), Políticas Culturais e Descentralização: Impactos do Programa Difusão das Artes do Espectáculo. OAC.
Santos, Maria de Lourdes Lima dos (2012), Sociologia da Cultura. Perfil de Uma Carreira. ICS.
Rosado-García, María Jesús, Renata Kubus, Ramón Argüelles-Bustillo e María Jesús García-García (2021), "A New European Bauhaus for a Culture of Transversality and Sustainability", Sustainability, 13(21).
Rodrigues, Maria de Lurdes e Pedro Adão e Silva (2016), "A constituição e as políticas públicas em Portugal", Sociologia Problemas e Práticas, Nº especial, pp. 13-22.
Quintela, Pedro e Claudino Ferreira (2018), "Indústrias culturais e criativas em Portugal: Um balanço crítico de uma nova ?agenda? para as políticas públicas no início deste milénio", Revista Todas as Artes, 1(1), pp. 88-110.
Nogare, Chiara Dalle e Enrico Bertacchini (2015), "Emerging modes of public cultural spending: Direct support through production delegation", Poetics, 49, pp. 5-19.
Neves, José Soares (2020), "Políticas culturais e infraestruturas de pesquisa: o caso português", Sociologia On Line.
Neves, José Soares (2020), "Cultura" em Mamede, Ricardo Pais e Pedro Adão E Silva (Coords.), O Estado da Nação e as Políticas Públicas 2020, IPPS-Iscte, pp. 26-32.
Neves, José Soares (2021). Políticas culturais de museus em Portugal: ciclos e processos de reflexão estratégica participada. Midas, 13, 1-23.
Neves, José Soares (2021), "Cultura" em Mamede, Ricardo Pais e Pedro Adão e Silva (Coords.), O Estado da Nação e as Políticas Públicas 2021: Governar em Estado de Emergência, IPPS-Iscte, pp. 23-28
Morató, Arturo Rodríguez (2012), "El análisis de la política cultural en perspectiva sociológica. Claves introductorias al estudio del caso español", RIPS: Revista de Investigaciones Políticas y Sociológicas, 11(3), pp. 15-38.
Merkel, J. (2019). Curating Strangers. Em R. Gill, A. C. Pratt, & T. E. Virani (Eds.), Creative hubs in question: Place, space and work in the creative economy (pp. 51-84). Palgrave Macmillan.
Matarasso, François e Charles Landry (1999), Balancing Act: 21 Strategic Dilemmas in Cultural Policy. Edições do Conselho da Europa.
Lopes, João Teixeira (2007), Da Democratização à Democracia Cultural. Uma Reflexão sobre Políticas Culturais e Espaço Público, Profedições.
Kaitavuori, Kaija (2019), "Participation in cultural legislation", International Journal of Cultural Policy, 26(5), pp. 668-680.
Jones, Yvette Vaughan, Irena Ostrouska, Minna Karvonen, Rolf Källman, Marco de Niet e Paul Stepan (2017), Promoting access to culture via digital means: Policies and strategies for audience development. União Europeia.
Hesmondhalgh, David e Andy C. Pratt (2005), "Cultural industries and cultural policy", International Journal of Cultural Policy, 11(1), pp. 1-13.
Gray, Clive (2015), "Ambiguity and Cultural Policy", Nordisk Kulturpolitisk Tidsskrift, 18(1), pp. 66-80.
Ginsburgh, Victor e David Throsby (eds.) (2006), Handbook of the Economics of Art and Culture Vol 1. Elsevier.
Garcia, José Luís (coord.) (2014), Mapear os recursos, Levantamento da legislação, Caracterização dos atores, Comparação internacional. Relatório Final. ICS-UL, FLUP-UP e CIES-IUL.
Fishman, R. M., & Lizardo, O. (2013). How Macro-Historical Change Shapes Cultural Taste: Legacies of Democratization in Spain and Portugal. American Sociological Review, 78(2), 213-239.
Durrer, Victoria (2018), "The relationship between cultural policy and arts management" em Durrer, Victoria, Toby Miller e Dave Obrien (eds.), Routledge Companion to Global Cultural Policy, Routledge, pp. 60-85.
Dupin-Meynard, F. & E. Négrier (Eds.) (2020). Cultural Policies in Europe: a Participatory Turn?. L'Attribut.
Donnat, Olivier (2007), "Painel democratização cultural hoje: histórico do conceito" em AAVV, Acesso à Cultura e Promoção da Cidadania. Seminário Internacional de Democratização Cultural, Instituto Votorantim, pp. 6-14.
Dewey, Patricia (2010), "Power in European Union Cultural Policy" em J. P. Singh (ed.), International Cultural Policies and Power, Palgrave MacMillan, pp. 113-126.
D'Angelo, Mario e Paul Vespérini (1999), Politiques Culturelles en Europe: Méthode et Pratique de L'évaluation, Estrasburgo, Edições do Concelho da Europa.
Crane, D. (2013). Cultural globalization and the dominance of the American film industry: cultural policies, national film industries, and transnational film. International Journal of Cultural Policy, 20(4), 365-382.
Costa, A. F. (1997). Políticas culturais: conceitos e perspectivas. OBS, 2, 10-14.
Camacho, C. F. (Ed.). (2021). Grupo de Projeto Museus no Futuro. Relatório Final. DGPC.
Borges, Vera (2021), "Políticas públicas para a cultura e a gestão dos equipamentos teatrais. O Teatro Nacional D. Maria II em Lisboa", Sociologia, Problemas e Práticas, 95, pp. 43-60.
Blake, Casey Nelson (ed.) (2007), The Arts of Democracy. Art, Public Culture, and the State, Woodrow Wilson Center Press & University of Pennsylvania Press.
Bina, Vladimir et al., (2012), ESSnet-Culture Final Report. ESSnet Culture e Eurostat.
Baumol, W. J e W. G. Bowen (2001), Performing Arts: The Economic Dilemma. A Study of Problems Common to Theater, Opera, Music and Dance. Ashgate.
Baptista, M. M. (Ed.). (2014). Políticas públicas para a cultura: Dinâmicas, tensões e paradoxos. Grácio Editor.
Araújo, Luísa e Maria de Lurdes Rodrigues (2017), "Modelos de análise das políticas públicas", Sociologia, Problemas e Práticas, 83, 11-35.
Ahearne, Jeremy (2009), "Cultural policy explicit and implicit: a distinction and some uses", International Journal of Cultural Policy, 15(2), pp. 141-153.
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Cultural Theories
LO1- Discuss the notion of Culture in the Contemporary society
LO2- Understand different spatiotemporal views of Culture
LO3- Relate the dynamics between the concept of Culture and notions such as Civilization, Nature, Identity, Canon, and Nation
LO4- Know and confront different authors and constructions concerning the role of Culture
LO5- Formulate persuasive responses to the various themes addressed, both orally and in writing
LO6- Explore and assimilate information through the reading of key bibliography and the interpretation of different sources
PC1- Culture: (in)definitions of a concept
PC2- Culture and nature: the “diplomacy of interdependencies” and ecosystem management
PC3- Culture and sustainability: complexities, innovative strategies, and development of initiatives “on the field”
PC4- Culture, eclecticism and omnivorism: European perspectives on cultural practices
PC5- Culture and canon: construction, transmission, questioning and review
PC6- Culture and multiculturalism: dynamics and circulations in a global world
PC7- Culture and Identity: affirmation and reconfigurations in a contemporary society
Periodic assessment comprises two short academic essays, worth 50% each. Students participation in class and on Moodle’s Forum will be valued. Alternatively, students may choose to take a final exam that covers all the course’s contents.
BibliographyTitle: CUCHE, Denys (1999), A Noção de Cultura nas Ciências Sociais. Lisboa: Fim de Século
ELIAS, Norbert (2006 [1939]), O Processo Civilizacional: investigações sociogenéticas e psicogenáticas. Tradução de Lídia Campos Rodrigues. Lisboa: Dom Quixote
HALL, Stuart (2006 [1992]), A Identidade Cultural na Pós-Modernidade [«Two questions of cultural identity»]. Trad. Tomás Tadeu da Silva e Guacira Lopes Louro. Rio de Janeiro: DP&A Editora, 11.ª ed.
PAIS, J. M., Magalhães, P. & ANTUNES, M. L. (2022). Práticas Culturais dos Portugueses. ICS, pp. 235-284.
REEVES, Aaron (2019). How class identities shape highbrow consumption: A cross-national analysis of 30 European countries and regions. Poetics, 76. https://doi.org/10.1016/j.poetic.2019.04.002
RITA, Annabela (2014), Luz & Sombras do Cânone Literário. Lisboa: Esfera do Caos
THROSBY, D. (1997). Sustainability and culture some theoretical issues. International Journal of Cultural Policy, 4(1), 7-19. https://doi.org/10.1080/10286639709358060
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Title: ANDERSON, Benedict (2012 [2006]). Comunidades Imaginadas: reflexões sobre a origem e a expansão do nacionalismo [Imagined Communities: reflections on the origin and spread of nationalism]. Estudo introdutório de Diogo Ramada Curto, Nuno Domingos, Miguel Bandeira Jerónimo; trad. Catarina Mira. Lisboa: Edições 70
APPADURAI, Arjun (2004 [1996]), «Aqui e agora» in: Dimensões Culturais da Globalização: a modernidade sem peias [Modernity at Large: Cultural Dimensions of Globalization]. Trad. Telma Costa. Lisboa: Teorema, pp. 11-40
BLOOM, Harold (2011 [1994]), «Uma Elegia em Louvor do Cânone» in: O Cânone Ocidental. Os grandes livros e os escritores essenciais de todos os tempos [The Western Canon - The Books and Schools of the Ages]. Trad., intro. e notas Manuel Frias Martins. Lisboa: Temas e Debates, pp. 29-53
DUARTE, João Ferreira (2009) «Cânone» in: E-Dicionário de termos Literários: https://edtl.fcsh.unl.pt/encyclopedia/canone
DUBAR, Claude (2006), A Crise das Identidades. A interpretação de uma mutação. Porto: Afrontamento
ELIOT, T.S. (1996), Notas para uma Definição de Cultura. Lisboa: Século XXI
FEIJÓ, António M. (2020). «Cânone 1», in: António M. Feijó; João R. Figueiredo; Miguel Tamen (eds.), O Cânone. Lisboa: Fundação Cupertino de Miranda; Edições Tinta-da-China, pp. 11-15
GIDDENS, Anthony (1997), Modernidade e Identidade Pessoal. Oeiras: Celta Editora, 2.ª ed.
MEDEIROS, João Luiz (2004), «A identidade em questão: notas acerca de uma abordagem complexa» in: Maria Beatriz Balena Duarte; João Luiz Medeiros (org.), Mosaico de Identidades. Interpretações Contemporâneas das Ciências Humanas e a Temática da Identidade. Curitiba: Juruá Editora, pp. 103-126
MITCHELL, W. J. T. (2005), «Canon» in: Tony Bennett; Lawrence Grossberg; Meaghan Morris (eds.), New Keywords. A Revised Vocabulary of Culture and Society. Malden, MA: Blackwell Publishing, pp. 20-22
POLLOCK, Griselda (1999), Differencing the Canon: Feminist Desire and the Writing of Art's Histories. Londres e Nova Iorque: Routledge
RITA, Annabela (2015), «Lusofonia e Literatura: haverá cânone(s) lusófono(s)?» in: Moisés de Lemos Martins (coord.). Lusofonia e Interculturalidade – Promessa e Travessia. V. N. Famalicão: Edições Húmus / Centro de Estudos de Comunicação e Sociedade, pp. 129-151
STEINER, George (1992 [1971]), No Castelo Do Barba Azul. Algumas Notas para a Redefinição da Cultura. Lisboa: Relógio D’Água
ROBINS, Kevin (2005), «Identity» in: Tony Bennett et al. (eds.), New Keywords. A Revised Vocabulary of Culture and Society. Malden, MA: Blackwell Publishing, pp. 172-175
TAMEN, Miguel (2020), «Cânone 4», in: António M. Feijó; João R. Figueiredo; Miguel Tamen (eds.), O Cânone. Lisboa: Fundação Cupertino de Miranda / Tinta-da-China, pp. 523-526
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Accountability and Finances for Cultural Organizations
At the end of this course students should be able:
1. Understand what is financial literacy and the importance of numbers.
2. Understand the business dynamics from a perspective of economic, financial and monetary decisions.
3. Understand the impact of business decisions on the basic accounting equation.
4. Understand financial information reports structure and content.
5. Understand some outcomes and analysis of the impacts of business decisions.
1 - Financial Literacy: From Personal Finance to Business Finance
1.1. Fundamental concepts
1.2. Financial independence vs. freedom
1.3. Wealth and money
2 - Business Dynamics and Business Decisions
2.1. Business, activities and decisions
2.2. The accounting and financial information system
2.3. The FEM triumvirate: Financial, Economic and Monetary position
3 - Financing and Investment Decisions
3.1. Fundamental concepts
3.2. Decisions and financial position
3.3. Impact of financing and investment decisions on financial position
3.4. Financial position statement
4 - Operational Decisions
4.1. Fundamental concepts
4.2. Decisions and economic position
4.3. Impact of operational decisions on economic position
4.4. Economic position statement
4.5. Business decisions and financial statements: An integrated view
5 - Fundamentals of Finance: Focal Points
5.1. Cash flows and business decisions
5.2. Profitability and risk
5.3. Financial balance and solvency
1. The course's periodic evaluation comprises:
- Case solving and/or group assignment, which may include an oral examination (40%)
- Final exam (60%).
Requirements:
- Completion of all assignments.
- Access to final exam requires: a minimum of 10 points compounded average.
- Minimum grade of 8 points in the final exam.
- There is no minimum attendance to classes.
2. Evaluation by exam: 100%
3. Possible further oral confirmation examination for final grades above 16 points.
Title: Philips, F., Clor-Proell, S, , Libby, R. and Libby, P., 1. Philips, F., Clor-Proell, S, , Libby, R. and Libby, P. (2021), Loose Leaf for Fundamentals of Financial Accounting, McGraw Hill Education., 2021, null,
Lourenço, I., et al.,, 2. Lourenço, I., et al., (2020), Fundamentos de Contabilidade Financeira ? Teoria e Casos (2ª Ed.), Lisboa: Sílabo., 2020, null,
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Year:
Title: Mota, A. G., Barroso, C., Soares, H. e Laureano, L., 1. Mota, A. G., Barroso, C., Soares, H. e Laureano, L. (2020), Introdução às Finanças - Fundamentos de Finanças com Casos Práticos Resolvidos e Propostos, 3ª edição, Lisboa: Edições Sílabo., 2020, null,
Pordata, 2. Pordata (2017), Que número é este? Um guia de estatísticas para jornalistas, Lisboa: Fundação Francisco Manuel dos Santos., 2017, null,
Rice, A., 3. Rice, A. (2015). Accounts Demystified: The Astonishingly Simple Guide to Accounting, 7th Edition, Harlow: Pearson., 2015, null,
Legislação, 4. Sistema de Normalização Contabilística (SNC), 2018 ? Legislação., 2018, null,
5. Textos e casos elaborados pelos docentes da UC (exercises and lecture notes).
6. Outra a indicar ao longo da unidade curricular.
Authors:
Reference:
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Cultural Entrepreneurship
LG1-Develop an entrepreneurial project on a private company, a non profitable organization or a public institution.
LG2- Understand the environmental and personnel factors favouring innovation and an entrepreneurial drive.
LG3- Identify the relevant issues to design the business plan, namely market, technology, human resources, organization and financing, besides its value drivers.
LG4-Build the documents that integrate the financial plan, based upon the project life cycle, in the short and medium range. They will also evaluate the project through methods such as comparables, discounted cash-flows, adjusted present value and real options from the entrepreneur and venture capitalist perspectives.
LG5-Identify and evaluate different sources of financing such as self-financing, bank loans, leasing, venture capital, angel financing and specific grants for the cultural activity.
LG6- Evaluate restructuring, divestment and harvesting strategies.
1 - Environment and the entrepreneur:
a)The role of markets and financial intermediation; legal and cultural conditions; entrepreneur´s profile.
b) Environmental context to businesses launch in Portugal in the cultural industries domain.
c) Enterpreneurial process assumptions and the business plan structure.
d) Entrepreneurial business cases in the cultural and creative industries.
2 - Value Proposition
Project value propositions presentations and discussion in group.
3 - Specific issues of the business plan: the marketing plan and financial instruments
Market segmentation and market research. marketing mix.
4- Sources of financing, and economic and financial projections.
4. Final business plan presentation
During the leaning-teaching term, there will be the following grading instruments(of 0 to 20 points, with a weight of 100% in the final classification):
The evaluation system includes:
- Attendency and participation (20%)
- Business plan Presentations (25%) - All members of the group must be present for the presentation;
- Business Plan (25%)
- Final test about the Business Plan (30%)
Title: Artigos e documentação a entregar nas aulas.
Leach, J. e R. Melicher (2006) Entrepreneurial Finance, Thomson.
Osterwalter A, Pigneur Y, (2009), "Business Model Generation", Self Published.
Esperança, J. e F. Matias (2005) Finanças Empresariais, Ed. D. Quixote.
Duarte C e Esperança, J. (2012) Empreendedorismo e Planeamento Financeiro, Edições Sílabo
Sarkar, S. (2014) "Empreendedorismo e Inovação", Escolar Editora.
Authors:
Reference:
Year:
Title: Timmons, J., A. Zacharakis e S. Spinelli (2004) ?Business Plans that Work?, McGraw-Hill
Smith, J. e R. Smith (2004, 2ª Ed.) Entrepreneurial Finance, Wiley.
Luherman, T. (1998) ?Investment Opportunities as Real Options: Getting Started on the Numbers?, Harvard Business Review, July-August, pp. 51-67.
Esperança, J. (1995) Rendibilidade, Liquidez e o Financiamento das PMEs, Revista Portuguesa de Gestão.
Dushnitsky, G. e Lenox, M. (2005) When do incumbents learn from entrepreneurial ventures? Corporate venture capital and investing firm innovation rates, Research Policy, 34, pp. 615-639.
Davilaa, A., Fostera, G. e Guptab, M. (2003) ?Venture capital financing and the growth of startup firms?, Journal of Business Venturing 18 (2003) 689?708.
Balanko-Dickson, G. (2007) Tips and Traps for Writing an Effective Business Plan, McGraw Hill.
Andrew W. e Vijay Y., Entrepreneurial finance: Banks versus venture capital, Journal of Financial Economics (2008).
Authors:
Reference:
Year:
Inventory and Analysis of the Urban Heritage
LO1 ? Master the theoretical questions on the definition of Cultural Heritage, in the global context;
LO2 ? Knowledge of CH categories, with emphasis on the Portuguese context;
LO3 ? Knowledge of legislation, administrative processes and stakeholder in the heritage domain, in Portugal and in the world;
LO4 ? Knowledge of CH safeguard and valorization policies in Portugal, namely classification, inventory, conservation, restoration, musealization and education;
LO5- Knowledge of CH management policies and heritage economics to sustainable development.
PC1- Introductory concepts.
1.1. Cultural Heritage concept evolution;
1.2. CH categories;
1.3. CH in Portugal;
1.4. CH: identity and value
PC2- CH Safeguard
2.1. International and Portuguese Legislation;
2.2. Classification;
2.3. Inventory policies
PC3 ? CH Valorization
3.1. Conservation and Restoration
3.2. Museum process
3.3. Heritage Interpretation
PC4- The Economics of Heritage
4.1. CH in sustainable development;
4.2. Heritage tourism
PC5 - Managing Cultural Heritage
5.1. Cultural Heritage Policies
5.2. Public and private in Cultural Heritage
5.3. Civic Society and Heritage
Periodic evaluation with two elements: 1. Individual written essays on subjects presented by the teacher (25% of total grade); 2: Individual final assignment (75% of total grade).
In alternative, a written exam (1 and 2 season).
Title: Choay, F. (2008). A alegoria do Património. Edições 70.
Custódio, J. (Coord). (2010). 100 anos de Património. Memória e Identidade: Portugal 1910-2010. IGESPAR.
Guillaume, M. (2003). A política do património. Campo das Letras.
Lacroix, M. (1999). O princípio de Noé ou a ética da salvaguarda. Instituto Piaget.
Lowenthal, D. (1985). The Past is a Foreign Country. Cambridge University Press.
Ortigão, R. (2006). O Culto da Arte em Portugal. Esfera do Caos.
Riegl, A. (2016). O culto moderno dos monumentos e outros ensaios estéticos. Edições 70.
Silva, J. H. P. da (1980). Pretérito Presente: para uma teoria da preservação do património histórico-artístico. SEC/CNDP.
Smith, L. (2006). Uses of Heritage. Routledge.
Tilden, F. (1967). Interpreting Our Heritage. The University of North Carolina Press.
Waterton, E. & Watson, S. (Eds.) (2015). The Palgrave Handbook of Contemporary Heritage Research. Palgrave Macmillan.
Authors:
Reference:
Year:
Title: Blockley, M. & Hems, A. (Eds.) (2006). Heritage Interpretation: Theory and Practice: Issues in Heritage Management. Routledge.
Choay, F. (2011). As questões do Património. Antologia para um combate. Edições 70.
De la Torre, M. (2013). Values and Heritage Conservation. Heritage & Society, 60 (2), 155?166.
Fairclough, G. (Ed.) (2008). The heritage reader. Routledge.
Folgado, D. (2005). O património e os dois ?ii? ? integrar ou ignorar: a propósito de A política do património de Marc Guillaume. Trabalhos de Antropologia e Etnologia, 45 (3-4), 51-66.
Hooper, G. (Ed.) (2018). Heritage at the Interface, Interpretation and Identity. University Press of Florida.
Jokiletho, J. (2004). A history of architectural conservation. Elsevier Butterworth-Heinemann.
Lopes, F. & Correia, M.B. (2004). Património Arquitectónico e Arqueológico: cartas recomendações e convenções internacionais. Livros Horizonte.
Lopes, F. (2012). Património Arquitectónico e Arqueológico. Noção e Normas de Proteção. Caleidoscópio.
Macedo, S. C. (2018). Associações de defesa do património em Portugal (1974-1997). Caleidoscópio.
Mohen, J.-P. (1999). Les sciences du patrimoine: identifier, conserver, restaurer. Odille Jacob.
Rizzo, I. & Mignosa, A. (Eds.) (2013). Handbook on the Economics of Cultural Heritage. Edward Elgar Publishing Limited.
Smith, L. & Akagawa, N. (Eds.) (2009). Intangible Heritage: Key Issues in Cultural Heritage. Routledge.
Authors:
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Organizations, Professions and Creativity
To provide analytical tools that enable the postgraduate students to assess the dimensions and dynamics of creativity at the global scenarios of the fields of arts, crafts, cultural and recreation industries, as well as heritage. A particular emphasis will be given to the labor market situation and the shapes of organization and management of companies and groups operating in the setor , distinguishing profitable activities / non-profit, public / private, in partnerships or through hybrid models.
Program1. Organizations:
Teams, times of work and organizational cultures
Spaces and venues, programs and artistic projects
Strategies, power and leadership
Networks of art and culture
2. Professionals:
Profiles, careers and professional cultures
Recruitment, remuneration, training and mobility
Value, reputation and renown
Employment and artistic and cultural labor markets
3. Ressources:
Policies and financing (public and private)
Crowfunding, sponsorship and patronage
Markets: fom supported to business and hibrid models.
The bibliography is not exhaustive, but consists of references that point to the issues addressed in the course and carry out surveys across the art and cultural worlds and also broader perspetives, in Portugal and in Europe. References available in open acess, in the library of ISCTE – Lisbon University Institute and the library of ICS – Institute of Social Sciences, and provided by the professor.
It is advisable to consult the websites of European Comission, European Bauhauss Program, Creative Europe, Direção Geral das artes, Ministry of Culture, Teatro Nacional D. Maria II, OPAC, Calouste Gulbenkian Foundation.
The assessment consists of a single paper, up to 10 pages in length, to be delivered at the end of the semester on a topic debated with teacher.
Title: Borges, V., Estudo de Avaliação do Impacto das Bolsas e Apoios às Artes, nas áreas da Formação e da Criação, da Fundação Calouste Gulbenkian. Lisboa: FCG & CIES-ISCTE. ISBN 978-972-8048-80-8., 2022, Borges, V. (coord). (2020). Estudo de Avaliação do Impacto das Bolsas e Apoios às Artes, nas áreas da Formação e da Criação, da Fundação Calouste Gulbenkian. Lisboa: FCG & CIES-ISCTE. ISBN 978-972-8048-80-8.,
Borges, V. & Veloso, L. (2020). Emerging patterns of artistic organizations in Portugal: A three-case studies analysis, Sociologia del Lavoro, 157: 84-107. DOI 10.3280/SL2020-157005.
Menger, P.-M., Retrato do artista enquanto trabalhador. Metamorfoses do Capitalismo, 2005, Menger P.-M. (2005). Retrato do artista enquanto trabalhador. Metamorfoses do Capitalismo. Lisboa: Roma Editora.,
Comissão Europeia. (2023). O plano de trabalho da UE para a cultura 2023-2026. Official Journal of the European Union.
Morató, A. R. & Santana-Acuña, A. 2023. Sociology of the Arts in Action. New Perspectives on Creation, Production, and Reception. DOI https://doi.org/10.1007/978-3-031-11305-5.
Liz, M. & Owen, H. (2023). Realizadoras portuguesas. Cinema no Feminino na Era Contemporânea. Lisboa: ICS.
Pais, J. M., Magalhães, P. & Antunes, M. L. (2021). Práticas Culturais dos Portugueses. Inquérito 2020. Lisboa: ICS.
Becker, H., Faulkner, R. & Kirshenblatt-Gimblett, B. (Eds.) (2006). Art from start to finish: Jazz, painting, writing, and other improvisations. Chicago: University of Chicago Press.
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Title: Banks, M. (2015). Valuing Cultural Industries. In K. Oakley & J. O’Connor (Eds.), The Routledge Companion to the Cultural Industries. Abingdon: Routledge, 51–60.
Ferro, L., Nico, M., Abrantes, M., Veloso, L. & Caeiro, T., Ser artista imigrante em Portugal: uma análise de perfis socioprofissionais, 2016, (2016). Ser artista imigrante em Portugal: uma análise de perfis socioprofissionais, Análise Social, 221, li (4.º), 850-884., https://repositorio.iscte-iul.pt/bitstream/10071/12835/5/AS_221_art04.pdf.
Comunian, R. & England, L. (2020). Creative and Cultural work without filters: Covid-19 and exposed precarity in the creative economy, Cultural Trends, 29 (2): 112-128. DOI: 10.1080/09548963.2020.1770577.
Holden, J. (2015). The Ecology of Culture. Arts and Humanities Research Council’s Cultural Value Project.
Lundin, R. A., Arvidsson, N., Brady, T., Ekstedt, E., Midler, C. (2015). Managing and working in project society. Institutional Challenges of Temporary Organizations. Cambridge University Press.
Menger, P.-M., Talent and inequalities: what do we learn from the study of artistic occupations?, 2012, Menger, P. -M. (2012). Talent and inequalities: what do we learn from the study of artistic occupations?. In V. Borges & P. Costa (Eds.), Criatividade e Instituições. Os Novos Desafios aos Artistas e Profissionais da Cultura. Lisboa: Imprensa de Ciências Sociais, 49-75.,
Menger, P.-M. (2014). The Economics of Creativity. Art and Achievement under uncertainty. Harvard University Press.
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Management Control for Cultural Organizations
At the end of the course, students should be able:
- To understand various cost taxonomies and to be able to use them to support decision-making process in creative and cultural industries organizations.
- To describe the cost-volume-profits analysis and to be able to use it to estimate profits in creative and cultural industries organizations.
- To be able to compute the break-even point and the margin of safety in a creative and cultural organization.
- To describe the ABC system and to compare it with traditional methods of cost allocation.
- To understand how the balanced scorecard can be adopted in creative and cultural industries with focus on financial dimension.
1. Costs and decision-making
1.1 Management functions and accounting
1.2. Direct and indirect costs
1.3. Allocation of indirect costs: the traditional two-stage allocation method
1.4. Fixed and variable costs
1.5. Relevant and irrelevant costs
1.6. Incremental costs and profits
1.7. Opportunity costs
1.8. Controllable and non-controllable costs
2. Cost-volume-profit analysis
2.1. Impact of variations of activity in costs: fixed and variable costs
2.2. Assumptions and limitations of the cost-volume-profit analysis
2.3. The break-even point and margin of safety
2.4. Profits estimation
3. Activity-based costing (ABC)
3.1. ABC origins and execution
3.2. The ABC and the traditional two-stage allocation method
4. The Balanced Scorecard
4.1. Main features
4.2. Application to organisations of the creative and cultural industries, focusing on the financial dimension
Two different processes:
1. Periodical evaluation
- Case solving and group assignment, which may include an oral examination (40%)
- Final exam (60%)
Requirements:
- Completion of all assignments
- Access to final exam requires: a minimum of 10 points compounded average
- Mininum grade of 8 points in the final exam
Attendance:
- There is no minimum attendance
2. Evaluation by exam
- Final sitting exam (100%)
Possible further oral confirmation examination for final grades above 16 points.
Title: 1. Drury, C. (2022), Management Accounting for Business, 8th Edition, Cengage Learning EMEA.
2. Merchant, K. A. and Van der Stede, W. A. (2023), Management Control Systems, 5th Edition, Financial Times/Prentice Hall.
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Title: 1. Franco, V. F. et al., (2010), Os Custos, os Resultados e a Informação par a Gestão, 4ª Ed., Lisboa: Livros Horizonte.
2. Jordan, H., Neves, J. C. e Rodrigues, J. A. (2021), O Controlo de Gestão - Ao Serviço da Estratégia e dos Gestores, 11ª Ed., Lisboa: Áreas Editora.
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Globalization, Art and Culture
a) Knowledge on the main theoretical perspectives about modernity and globalization, centered on the analysis of cultural and artistic pratices.
b) Ability to think critically, discuss and write on the main points of the program.
c) Capaciy to apply knowledge to research and intervention.
1. Modernity and Globalization: cultural dinamics
1.1. Modernity, complexification and individualization
1.2. The paradoxes of cultural globalization
1.3. From global processes to the singularity of cultural strategies
2. The Space of Art: systemic complexity
2.1. Art and artists: autonomization, configurations and regulatory processes
2.2. Artistic practices and mediation-reception processes: multipolarities, networks and interdependencies
2.3. New centers and new margins: hibridity, fragmentation, instability and singularity
Gradings will result from the evaluation of the final written paper and of student participation in classes. Students who fail the course, may take the final written exam.
BibliographyTitle: MELO, Alexandre (2002), Globalização Cultural, Lisboa: Quimera.
MELO, Alexandre (2001), Arte, Lisboa: Quimera.
LIPOVETSKI, Gilles & Hervé JUVIN (2011), O Ocidente Mundializado: controvérsia sobre a cultura planetária, Lisboa: Edições 70.
BAUMAN, Zygmunt (2016), Stranges at Our Door, Cambridge/Malden Polity Press.
APPADURAI, Arjun (2004), Dimensões Culturais da Globalização: A modernidade sem peias, Lisboa: Teorema.
Authors:
Reference:
Year:
Title: Waters, Malcolm (1999), Globalização, Oeiras, Celta Editora.
Wallerstein, Immanuel (1990-1994), O sistema mundial moderno, Porto, Edições Afrontamento.
Tomlinson, John (1999) ; "Globalization and Culture" ; Polity Press.
Smith, Terry ; Enwezor, Okwui ; Condee, Nancy ( 2008 ) ; "Antinomies of Art : Modernity, Postmodernity, Contemporaneity " ; Durham e Londres, Duke.
Robertson, Roland ( 1992 ) ; "Globalization : Social Theory and Global Culture"; Londres, Thousand Oaks e Nova Deli, Sage.
Pieterse, Jan Nederveen (2009) ; "Globalization and Culture", Rowman & Littlefield.
Meneguzzo, Marco (2012) ; "Breve Storia della Globalizzazione in arte (e delle sue conseguenze)" ; Johan & Levi.
Melo, Alexandre (2016); "Arte e Poder na Era Global" (2016) ; Lisboa, Documenta.
Melo, Alexandre (2012), "Sistema da Arte Contemporânea" ; Lisboa, Documenta.
Melo, Alexandre (2002), Globalização Cultural, Lisboa, Quimera Editores.
Lyotard, Jean-François (1989), A condição pós-moderna, Lisboa, Gradiva.
Lipovetsky, Gilles e Serroy, Jean (2010), A Cultura-Mundo : resposta a uma sociedade desorientada, Lisboa, Edições 70.
Lipovetsky, Gilles (1988), A Era do Vazio: ensaio sobre o individualismo contemporâneo, Lisboa, Relógio D'Água.
Harris, Jonathan (ed.) ( 2011 ) , Globalization and Contemporary Art ; Wiley-Blackwell.
Hall, Stuart (2004), A identidade cultural na pós-modernidade, Rio de Janeiro, DP & A Editora.
Giddens, Anthony (2000), O Mundo na Era da Globalização, Lisboa, Editorial Presença.
Giddens, Anthony (1994), Modernidade e Identidade Pessoal, Oeiras, Celta Editora.
Featherstone, Mike (1991), Consumer Culture and Postmodernism, London, Sage.
Castells, Manuel (2002), A Era da Informação - Vol. I: A sociedade em rede, Lisboa, Fundação Calouste Gulbenkian.
Calinescu, Matei (1999), As 5 faces da Modernidade, Lisboa, Vega.
Belting, Hans ; Buddenensieg, Andrea ; Weibel, Peter (ed.) ( 2013 ) , "The Global Contemporary and the Rise of New Art Worlds" ; Karlsruhe , ZKM / Cambridge e Londres, MIT.
Bauman, Zygmunt (2000), Liquid Modernity, Cambridge, Polity Press
Barrento, João (2001), "Que significa "moderno"?", in A espiral vertiginosa - ensaios sobre a cultura contemporânea, Lisboa, Cotovia, pp. 11-45.
Appadurai, Arjun (ed.) ( 2001 ) ; "Globalization" ; Durham e Londres, Duke.
Appadurai, Arjun (2004), Dimensões culturais da globalização: A modernidade sem peias, Lisboa, Teorema.
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Heritage Cultural Projects
At the end of the curricular unit student should be in a position to:
LO1 - Mastering the methods and techniques for the construction of cultural projects;
LO2 - Apply knowledge of construction of cultural projects to the Portuguese context
PC1 - Introductory concepts
1.1. Definition of Cultural Heritage;
1.2. Project definition and characteristics;
1.3. Working witj projects in the cultural sector
PC2 - Designing a cultural project
2.1. Diagnosis
2.2. Project definition
2.3. Project Production
2.4. Project evaluation
PC3 - The Portuguese cultural sector
3.1. Delimitation of the CS in Portugal;
3.2. Cultural public policies;
3.3. Players
3.4. The Cultural Heritage domain
3.5. Field of action for implementing cultural projects; the specific case of tourism projects
3.6. Economic characteristics: Needs and opportunities
Periodic evaluation with the development of a cultural project and takes place in two moments:
1. Individual oral work / cultural project presentation in class (30%);
2. Individual written paper / cultural project delivered at the end of classes (70%).
In alternative, a final exam (1 and 2 season).
Title: BONET, Lluís, CASTAÑER, Xavier e FONT, Josep (eds.) (2006[2001]), Gestión de Proyectos Culturales: Análisis de Casos, Barcelona, Ariel.
GINSBURGH, V. A. e THROSBY, D., (eds.) (2006), Handbook of the Economics of Art and Culture, vol 1, Amsterdão, Elsevier, (E.172 Han v.1 2 ex)
PATIN, Valéry (1999), ?Cultura e Turismo: para uma Economia de Mercado? in Pedra&Cal, Ano I, nº 3, Jul/Ago/Set.
RALLET, Alain (2001), ?Le Patrimoine et l?Économie? in Pays d?Art et d?Histoire et Pôles d?Économie du Patrimoine, Paris, La Documentation Française.
ROSELLÓ-CEREZUELA, David (2007[2004]), Diseño y Evaluación de Proyectos Culturales, Barcelona, Ariel.
SARLANGA, Emmanuelle (1997), Les Routes Touristiques. De la Conception à l?Animation, Paris, ACFCI.
TINOCO, Alfredo (2012), "Alfredo Tinoco: Artigos e comunicações", Cadernos de Sociomuseologia, 42.
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Year:
Title: AAVV (2004), Públicos da Cultura, Lisboa, OAC.
AAVV (2006), The Economy of Culture in Europe, Bruxelas, KEA (document eletrónico)
CARVALHO, José Maria Lobo de (2007), Conservação do Património. Políticas de Sustentabilidade Económica, Tese de Doutoramento apresentada ao Instituto Superior Técnico da Universidade Técnica de Lisboa.
FORTUNA, Carlos e LEITE, Rogerio Proença (orgs.) (2009), Plural de Cidade: Novos Léxicos Urbanos, Coimbra, Almedina.
GREFFE, Xavier (1999), La Gestion du Patrimoine Culturel, Paris, Anthropos.
MENGER, Pierre-Michel (2005[2002]), Retrato do Artista Enquanto Trabalhador. Metamorfoses do Capitalismo, Lisboa, Roma Editora.
SANTOS, Maria de Lourdes Lima dos e PAIS, José Machado (orgs.) (2010), Novos Trilhos Culturais. Práticas e Políticas, Lisboa, ICS.
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Portuguese Contemporary Culture
(a) acquisition of knowledge about the history of Portuguese culture, between 1830 and 1945;
(b) contact with authors and major works of contemporary Portuguese culture;
(c) understanding the evolution of modern Portuguese culture, his most striking ruptures and continuities, in the cultural and social context, national and international.
Introdution
Society, Culture and Politics in Contemporary Portugal
1. Romanticism: culture and politics
1.1. Liberal intellectuals' proselytizing
1.2. History, popular culture and cultural heritage
2. The positivist culture: the power of the experts
2.1. The program of "mental and moral reforms to the political and social transformations"
2.2. History, pedagogy and democratic revolution
3. New cultural and political trends (c.1870-c.1920)
3.1. The Generation 70:the program of the "new generation"
3.2. Literary and cultural nationalism in the end of the XIX century
3.3. The "Renascença Portuguesa"
3.4. The "Integralismo Lusitano"
3.5. The "Geração do Orpheu"
3.6. António Sérgio and "Seara Nova" group
4. The decades of 30 and 40: obstacles and challenges
4.1. The "Presença", art as a "finality without end"
4.2. The neo-realists, in defense of the disinherited
4.3. The Surrealists, "a new aesthetic mentality"
4.4. Intellectuals and the Estado Novo
Periodic assessment consists of three elements: (1) Attendance and class participation (10%); (2) Individual work (50%); (3) Oral presentation (40%)). Alternatively, the student makes a final exam corresponding to a similar level of knowledge required in the periodic evaluation.
Title: REAL, Miguel, O Pensamento Português Contemporâneo 1890-2010, Lisboa, Imprensa Nacional-Casa da Moeda, 2011
RAMOS, Rui, "Os dissidentes", "A traição dos intelectuais", "Os inadaptados" in J. Mattoso (dir.), História de Portugal, Vol. VI, Lisboa, Círculo de Leitores, 1994, pp. 55-62, 529-565, 615-665
PINA, Ana Maria, A Quimera do Ouro. Os Intelectuais Portugueses e o Liberalismo, Oeiras, Celta Editora, 2003
MATOS, Sérgio Campos, Consciência Histórica e Nacionalismo, Lisboa, Livros Horizonte, 2008
LOURENÇO, Eduardo, O Labirinto da Saudade, Lisboa, Gradiva, 2000 [1975]
HOMEM, Amadeu Carvalho, Do Romantismo ao Realismo. Temas de Cultura Portuguesa (séc. XIX), Porto, Fundação Engenheiro António de Almeida, 2005
CATROGA, Fernando e CARVALHO, Paulo Archer de, Sociedade e Cultura Portuguesas II, Lisboa, Universidade Aberta, 1996
BUESCU, Helena (coord.), Dicionário do Romantismo Literário Português, Lisboa, Caminho, 1997
Authors:
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Year:
Title:
CORREIA, Natália, O Surrealismo na Poesia Portuguesa, Mem-Martins, Europa-América, 1973
VASCONCELOS, Mário Cesariny de, A Intervenção Surrealista, Lisboa, Ulisseia, 1966
FRANÇA, José Augusto, A Arte em Portugal no Século XX (1911-1961), 3ª ed., Venda Nova, Bertrand, 1991
Surrealismo
Vértice, Lisboa, Caminho, 1996, nº75
Vértice, Lisboa, Caminho, 1989, nº21
VALE, António (pseudónimo atribuído a Álvaro Cunhal), ?Cinco notas sobre forma e conteúdo?, Nova Renascença, 1992, nº 45-47, pp.511-528
MADEIRA, João, Os Engenheiros de Almas: o Partido Comunista e os Intelectuais, Lisboa, Estampa, 1996 (Terceira Parte, cap. IV, pp.277-314)
LOURENÇO, Eduardo, Sentido e Forma da Poesia Neo-realista, Lisboa, Ulisseia, 1968
REIS, Carlos, O Discurso Ideológico do Neo-realismo Português, Coimbra, Almedina, 1983
REIS, Carlos (org.), Textos Teóricos do Neo-realismo Português, Lisboa, Comunicação, 1981
Neo-realismo
SIMÕES, João Gaspar, ?Como nasceu e morreu a ?Presença? in José Régio e a História do Movimento da ?Presença?, Porto Brasília Editora, 1977, pp.141-205
SENA, Jorge de, Régio, Casais, a ?Presença? e outros afins, Porto, Brasília, 1977 (Cap. II, pp. 59-80)
LOURENÇO, Eduardo, Cultura e Política na Época Marcelista (entrevista de Mário Mesquita), Lisboa, Cosmos, 1996
LOURENÇO, Eduardo, ?Sobre Régio? [1973], in O Canto do Signo ? Existência e Literatura (1957-1993), Lisboa, Editorial Presença, 1993, pp.136-149
LISBOA, Eugénio, O Segundo Modernismo em Portugal, 2ª ed., Lisboa, Instituto de Cultura Portuguesa, 1984 (Cap.II, pp.27-61 e Cap.III, pp.63-75)
GUIMARÃES, Fernando, Ob. Cit., (pp. 5-60, 99-115, 137-164)
Presença
4. A cultura em Portugal nas décadas de vinte, trinta e quarenta
LOPES, Fernando Farelo, ?O liberalismo decadente da Seara Nova (algumas hipóteses) in O Fascismo em Portugal, Lisboa, A Regra do Jogo, 1982, pp.141-165
CARDIA, M. Sottomayor, ?Para a compreensão do ideário do primeiro grupo seareiro? in Seara Nova ? Antologia, Lisboa, 1971, Vol. I, pp.13-84
CABRAL, Manuel Villaverde, ?The Seara Nova group and the ambiguities of portuguese liberal elitism?, Portuguese Studies (London), IV,1988, pp.181-195
Seara Nova
FREIRE, João, Anarquistas e Operários, Porto, Afrontamento, 1992
FONSECA, Carlos da, Para uma Análise do Movimento Libertário e da sua História, Lisboa, Antígona, 1988
Movimento anarquista
QUADROS, António, O Primeiro Modernismo Português. Vanguarda e Tradição, Lisboa, Europa-América, 1989
NEVES, João Alves das, O Movimento Futurista em Portugal, 2ª ed.,1987
JÚDICE, Nuno, ?O Futurismo em Portugal? in Portugal Futurista, 2ª edição facsimilada, Lisboa, Contexto Editora, 1982, pp.VII-XVII
GERSÃO, Teolinda, ?Para o estudo do futurismo literário em Portugal? in Portugal Futurista, 2ª edição facsimilada, Lisboa, Contexto Editora, 1982, pp.XXI-XXXIX
Geração do Orpheu
CARVALHO, P. Archer de, ?Memória mítica da nação ? o caso do Integralismo Lusitano?, Vértice, nº 61, 1994, pp. 51-66
Integralismo Lusitano
SAMUEL, Paulo, A Renascença Portuguesa ? Um Perfil Documental, Porto, Fundação Eng.º António de Almeida, 1990 (contém manifestos, registos históricos, textos de polémicas e índices das revistas do movimento)
SANTOS, A. Ribeiro dos, A Renascença Portuguesa ? um Movimento Cultural Portuense, Porto, Fundação Eng.º António de Almeida, 1990
PEREIRA, José Carlos Seabra, ?Tempo neo-romântico?, Análise Social, nº77-78-79, 1983, pp.845-873
Nova Renascença, nº especial da revista, dedicado ao 75º aniversário da Renascença Portuguesa, Porto, 1987, nº27-28
FRANÇA, José Augusto, Os Anos Vinte em Portugal, Estudo de Factos Sócio-culturais, Lisboa, Presença, 1992 (III parte, cap. VII, pp.417-446)
Renascença Portuguesa
Nova Renascença, nº especial da revista, dedicado ao simbolismo, Porto, 1989-1990, nº35-38
GUIMARÃES, Fernando, Poética do Simbolismo, Lisboa, Presença, 1988
GUIMARÃES, Fernando, ?Simbolismo: a procura da originalidade?; in Simbolismo, Modernismo e Vanguardas, 2ª ed., Porto, Lello e Irmão, 1992
DUARTE, Isabel Margarida, SILVA, Augusto Santos, ?A. Nobre, problemas de uma aproximação cultural?, Colóquio /Letras, 64, 1981, pp. 31-40
DIAS, Augusto da Costa, A Crise da Consciência Pequeno-Burguesa ? o Nacionalismo Literário da Geração de 90, Lisboa, Editorial Estampa, 1977, 3ª ed.
Geração de 90
SARAIVA, António José, A Tertúlia Ocidental. Estudos sobre Antero de Quental, Oliveira Martins, Eça de Queirós e Outros, Lisboa, Gradiva, 1990
RAMOS, Rui ?Os intelectuais no estado liberal? in Benedicta Mª Duque Vieira (org.), Grupos Sociais e Estratificação Social em Portugal no Século XIX, Lisboa, CEHCP, 2004, pp.107-134
PIRES, A. Machado, A Ideia de Decadência na Geração de 70, Lisboa, Vega, 1992 (Parte I, Cap. 2 e 3, pp. 91-128)
PINA, Ana Maria, ?Geração de 70 e Geração de 98: ?sociedade? versus ?comunidade??, in Serrão, J.V.; Pinheiro, Magda de Avelar; Ferreira, Maria de Fátima Sá e Melo (orgs.), Desenvolvimento Económico e Social. Portugal nos últimos dois séculos. Homenagem a Miriam Halpern Pereira, Lisboa, ICS. Imprensa de Ciências Sociais, 2009, pp.613-626
PINA, Ana Maria, ?O ?Pão? e a ?Alma? na política liberal?, Ler História, 2002, nº 43, pp.141-156
MAURÍCIO, Carlos, A Invenção de Oliveira Martins. Política, Historiografia e Identidade Nacional no Portugal Contemporâneo (1867-1960), Lisboa, Imprensa Nacional/Casa da Moeda, 2005
MACHADO, Álvaro Manuel, ?A Geração de 70: uma literatura de exílio? in O Século XIX em Portugal, colóquio organizado pelo GIS, Lisboa, Editorial Presença/GIS, s.d., pp.413-426
MACHADO, Álvaro Manuel, A Geração de 70 - uma Revolução Cultural e Literária, Lisboa, Instituto de Cultura Portuguesa, 1977
CATROGA, Fernando, ?Os caminhos polémicos da ?Geração Nova?? in J. Mattoso (dir.), História de Portugal, Vol. V, Lisboa, Círculo de Leitores, 1993, pp. 569-573
CABRITA, Maria João, A Ideia de Justiça em Antero de Quental, Lisboa, Ímanedições, 2002 (Cap. I, pp. 35-87)
Geração de 70
3. Novas correntes culturais e políticas (c.1870-c.1920)
VAZ, Maria João, Crime e Sociedade. Portugal na Segunda Metade do Século XIX, Oeiras, Celta, 1998, pp.31-44 e 63-75
VAQUINHAS, Irene Maria, ?O conceito de ?decadência fisiológica da raça? e o desenvolvimento do desporto em Portugal (finais do século XIX/ princípios do século XX)?, Revista de História das Ideias, Vol. 14, 1992, pp. 365-387
PINA, Ana Maria, ?Criminosos, crianças e selvagens. A maldade humana na cultura portuguesa, no ocaso do século XIX?, Ler História, 2007, 53, pp.113-134
PEREIRA, Ana Leonor, Darwin em Portugal. Filosofia, História, Engenharia Social (1865-1914), Coimbra, Almedina, 2001
MATOS, Sérgio Campos, Historiografia e Memória Nacional no Portugal do Séc. XIX (1846-1898), Lisboa, Ed. Colibri, 1998 (Parte IV)
HOMEM, Amadeu carvalho, ?O positivismo perante as propostas marxistas e demoliberal?, Análise Social, 2001, nª 158-159
CATROGA, Fernando, ?Cientismo, política e anticlericalismo? in J. Mattoso (dir.) História de Portugal, Vol. V, Lisboa, Círculo de Leitores, 1993, pp. 583-593
CATROGA, Fernando, ?Os inícios do positivismo em Portugal? in Revista de História das Ideias, Vol. I, 1977, pp. 287-394
2. A cultura positivista
PEREIRA, José Esteves, ?Almeida Garrett: Liberalismo e Romantismo? in Garrett às Portas do Milénio, Lisboa, Edições Colibri, 2001, pp.155-168
FERREIRA, Fátima Sá e Melo, ?Povo-povos?, Ler História, 2008, nº 55, pp.141-154
CATROGA, Fernando, ?Romantismo, literatura e história? in J. Mattoso (dir.), História de Portugal, Vol. V, Lisboa, Círculo de Leitores, 1993, pp.545-562
CATROGA, Fernando, ?Alexandre Herculano e o Historicismo romântico? in L.R. Torgal, J.A. Mendes e F. Catroga (org.), História da História em Portugal, Sécs. XIX e XX, Lisboa, Círculo de Leitores, 1996, pp. 39-86
1.O romantismo: cultura e política
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Cultural Marketing
The central objective of the culture and art communication and cultural Marketing course focuses on understanding the role of culture and art communication in general and cultural marketing, in particular in the preparation, implementation and evaluation of cultural and artistic realization.
The course aims the acquisition of skills in the field of: 1) theoretical tools necessary to understand the mechanisms of marketing techniques and communication; 2) methodological tools for the implementation of both tools to situations in which concrete action current of cultural agents.
Introduction
1-Creativity and bureaucracy
The arts organisation: core business; the rest of the organisation; the mission; the role of the administrative diretor ; performance measurements.
2-What is marketing?
-A product is a set of benefits as they are perceived by the consumer.
-Components of a product: artistic product itself, spin-offs products, related services, and the consumer’s experience of the product.
-A cultural product is a complex, multidimensional product.
-A cultural product is a specialised product. What does this means for arts marketers?
-Cultural products bear the characteristics of a service
3-Markets
Consumer’s market. Government market. Private setor . Partners.
Consumer Behaviour in the Arts
One of the task of the marketing function is to gain an understanding of the consumers of given markets.
- Who are the consumers? Why do they go or do not go to arts events? How do they make their decision?
4-Remaining Marketing Variables
The assessment takes into account the following parameters and their weight in the final standings: 1) attendance and quality participation in class - involvement in discipline, hard work, criticism and self-critical and timely fulfillment of the tasks (25%); 2) presentation of a lesson in teamwork from an empirical report with data on subjects studied in the discipline (35%); 3) development of a critical review of selected works by student and approved in advance by the teacher (40%).
BibliographyTitle: -Colbert, François, Marketing culture and the arts, Montréal, École des Hautes Études Commerciales, 2001.
-Colbert François, Carmelle e Rémi Marcoux, Marketing Planning for Culture and the Arts, Montreal, École des Hautes Études Commerciales, 2008.
-Bernstein, Joanne Scheff, Arts Marketing Insights, Jossey-Bass Pub., 2006.
-Curvelo, Rita, Marketing das Artes em Direto , Lisboa, editora Quimera, 2009.
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Digital Storytelling and Transmedia Entertainment
At the end of class students will be able to:
LO1: to understand the main trends in the contemporary media landscape, perceiving the social and technological conjuncture that has potentiated (and power) this specific type of narrative construction.
LO2: list several proposals for definition of the category "transmedia" and similar like crossmedia, being able to identify where the different visions overlap or diverge
LO3: have a historical look at this type of narrative construction in various media
LO4: List the main characteristics of transmedia narratives, knowing how to frame and apply the main theoretical contributions in practice
LO5: developing a transmedia project, in its various phases, proactively mobilizing the taught manual of good practices of transmedia storytelling
LO6: analyzing a transmedia narrative
This class deals with the study of transmedia narratives, unfolding the pedagogical course on several articulated dimensions.
P1: Proposals for the definition of "transmedia" category and similar terms
P2: Genealogy of this type of narratives
P3: Key features of a transmedia narrative
P4: Strategies for building a transmedia narrative on various platforms
P5: Methods for a transmedia project analysis
The periodic assessment consists of 2 moments of presentation in class (30%) and 1 of written work (70%):
1) oral presentation of the theme of the final work,
2) oral presentation and problematization of the final work and
3) an individual written work weighing 70%, with a theoretical/conceptual component, complemented with a practical case study or project.
The possibility of periodic assessment implies a minimum attendance of 2/3 of classes.
Assessment by exam will be through written work with a weight of 100%.
There is no possibility of an oral test.
Title: Evans, Elizabeth (2011) 'Transmedia Television: Audiences, New Media, and Daily Life', London, Sage
Gambarato, Renira Rampazzo (2013) 'Transmedia Project Design: Theoretical and Analytical Considerations', Baltic Screen Media Review 1, 81-100.
Gambarato, Renira Rampazzo & Geane C. Alzamora (eds.) (2018) Exploring Transmedia Journalism in the Digital Age, Hershey, IGI Global
Freeman, Matthew & Renira Rampazzo Gambarato (eds.) (2019), The Routledge Companion to Transmedia Studies, Londres, Routledge
Jenkins, Henry (2006), Convergence Culture. Where Old and New Media Collide, New York and London, New York University Press.
Pratten, Robert (2011), Getting Started in Transmedia Storytelling. A Practical Guide for Beginners, Marston Gate, self-published.
Scolari, Carlos (2013) Narrativas Transmedia: Cuando Todos Los Medios Cuentan, Bilbao, Deusto
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Title: Bernardo, Nuno (2011) The Producer's Guide to Transmedia. How to Develop, Fund, Produce and Distribute Compelling Stories Across Multiple Platforms, Lisbon, beActive books.
Bernardo, Nuno (2013) Transmedia 2.0, How to create an entertainment brand using a transmedial approach to storytelling, Lisbon, beActive books.
Dena, Christy (2009) Transmedia Practice: Theorising the practice of expressing a fictional world across distinct media and environments. PhD Thesis, School of Letters, Art and Media, Sydney
Edmond, Maura (2015) 'All platforms considered: Contemporary radio and transmedia engagement', New Media & Society 17(9), 1566-1582
Evans, Elizabeth (2015) 'Layering Engagement: The Temporal Dynamics of Transmedia Television', Storyworlds: A Journal of Narrative Studies 7(2), 111-19.
Evans, Elizabeth (2008) 'Character, audience agency and transmedia drama', Media, Culture & Society 30(2), 197-213
Gambarato, Renira Rampazzo & Lorena Peret Teixeira Tárcia (2016) 'Transmedia Strategies in Journalism', Journalism Studies, 1-19.
Graves, Michael (2011) 'Lost in a Transmedia Storytelling Franchise: Rethinking Transmedia Engagement'. PhD Thesis, Film and Media Studies and the Graduate Faculty of the University of Kansas, Kansas
Jenkins, Henry (2003), "Transmedia Storytelling. Moving characters from books to films to video games can make them stronger and more compelling", MIT Technology Review, (Online). Available at: http://www.technologyreview.com/news/401760/transmedia- storytelling/.
Jenkins, Henry (2007), "Transmedia Storytelling 101", Confessions of an Aca-Fan. The Official Weblog of Henry Jenkins, (Online). Available at: http://henryjenkins.org/2007/03/ transmedia_storytelling_101.html.
Jenkins, Henry (2009a), "The Revenge of the Origami Unicorn: Seven Principles of Transmedia Storytelling (Well, Two Actually. Five More on Friday)", Confessions of an Aca- Fan. The Official Weblog of Henry Jenkins, (Online). Available at: http://henryjenkins.org/ 2009/12/the_revenge_of_the_origami_uni.html.
Jenkins, Henry (2009b), "Revenge of the Origami Unicorn: The Remaining Four Principles of Transmedia Storytelling", Confessions of an Aca-Fan. The Official Weblog of Henry Jenkins, (Online). Available at: http://henryjenkins.org/2009/12/ revenge_of_the_origami_unicorn.html.
Jenkins, Henry (2010), "Transmedia Storytelling and Entertainment: An annotated syllabus", Continuum: Journal of Media & Cultural Studies, XXIV, (6), pp.943-958.
Jenkins, Henry, Sam Ford and Joshua Green (2013), Spreadable Media. Creating Value and Meaning in a Networked Culture, New York and London, New York University Press.
Long, Geoffrey A. (2007), Transmedia Storytelling. Business, Aesthetics and Production at the Jim Henson Company, Master Thesis in Comparative Media Studies, Massachusetts Institute of Technology, Cambridge
Mittell, Jason (2013), "Forensic Fandom and the Drillable Text", Spreadable Media: Enhanced Version, (Online). Available at: http://spreadablemedia.org/essays/mittell/#.VHqBXmSsWtu.
Moloney, Kevin T. (2011), Porting Transmedia Storytelling to Journalism, Master Thesis in Social Sciences, Denver, University of Denver.
Pearson, Roberta & Anthony N. Smith (eds.) (2015) Storytelling in the media convergence age. Exploring screen narratives, Hampshire, Palgrave Macmillan
Perryman, Neil (2008), "Doctor Who and the Convergence of Media: A Case Study in 'Transmedia Storytelling'", Convergence: The International Journal of Research into New Media Technologies, XIV, (1), pp.21-39.
Rodríguez-Ferrándiz, Raúl et al. (2014) 'Transmedia contents created around Spanish television series in 2013: typology, analysis, overview and trends', Communication & Society 27(4), 73-94.
Roos, Cecilia (2012) 'Producing Transmedia Stories. A Study of Producers, Interactivity and Prosumption', Malmö, Malmö University.
Scolari, Carlos Alberto (2009) 'Transmedia Storytelling: Implicit Consumers, Narrative Worlds, and Branding in Contemporary Media Production', International Journal of Communication, 1-21.
Scolari, Carlos, Paolo Bertetti & Matther Freeman (2014) Transmedia Archaeology. Storytelling in the Borderlines of Science Fiction, Comics and Pulp Magazines, Basingstoke, Palgrave
Smith, Aaron Michael (2009) 'Transmedia Storytelling In Television 2.0', Thesis, Middlebury College.
Smith, Aaron Michael (2011) 'Lost in a Transmedia Universe', Geminis, 1-31.
Ugartemendía, José Ig Galán (2012) 'La transmedialidad, una nueva gramática para el sujeto complejo', Portal Comunicación, http://portalcomunicacion.com/lecciones_det.asp?id=71
Various Authors (2014) International Journal of Communication, Special Issue "Transmedia Critical: Empirical Investigations into Multiplatform and Collaborative Storytelling"
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Accountability and Finances for Cultural Organizations
At the end of this course students should be able:
1. Understand what is financial literacy and the importance of numbers.
2. Understand the business dynamics from a perspective of economic, financial and monetary decisions.
3. Understand the impact of business decisions on the basic accounting equation.
4. Understand financial information reports structure and content.
5. Understand some outcomes and analysis of the impacts of business decisions.
1 - Financial Literacy: From Personal Finance to Business Finance
1.1. Fundamental concepts
1.2. Financial independence vs. freedom
1.3. Wealth and money
2 - Business Dynamics and Business Decisions
2.1. Business, activities and decisions
2.2. The accounting and financial information system
2.3. The FEM triumvirate: Financial, Economic and Monetary position
3 - Financing and Investment Decisions
3.1. Fundamental concepts
3.2. Decisions and financial position
3.3. Impact of financing and investment decisions on financial position
3.4. Financial position statement
4 - Operational Decisions
4.1. Fundamental concepts
4.2. Decisions and economic position
4.3. Impact of operational decisions on economic position
4.4. Economic position statement
4.5. Business decisions and financial statements: An integrated view
5 - Fundamentals of Finance: Focal Points
5.1. Cash flows and business decisions
5.2. Profitability and risk
5.3. Financial balance and solvency
1. The course's periodic evaluation comprises:
- Case solving and/or group assignment, which may include an oral examination (40%)
- Final exam (60%).
Requirements:
- Completion of all assignments.
- Access to final exam requires: a minimum of 10 points compounded average.
- Minimum grade of 8 points in the final exam.
- There is no minimum attendance to classes.
2. Evaluation by exam: 100%
3. Possible further oral confirmation examination for final grades above 16 points.
Title: 2. Lourenço, I., et al., (2018), Fundamentos de Contabilidade Financeira ? Teoria e Casos (2ª Ed.), Lisboa: Sílabo.
1. Philips, F., Clor-Proell, S, , Libby, R. and Libby, P. (2021), Loose Leaf for Fundamentals of Financial Accounting, McGraw Hill Education.
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Title: 6. Outra a indicar ao longo da unidade curricular.
5. Textos e casos elaborados pelos docentes da UC (exercises and lecture notes).
4. Sistema de Normalização Contabilística (SNC), 2018 ? Legislação.
3. Rice, A. (2015). Accounts Demystified: The Astonishingly Simple Guide to Accounting, 7th Edition, Harlow: Pearson.
2. Pordata (2017), Que número é este? Um guia de estatísticas para jornalistas, Lisboa: Fundação Francisco Manuel dos Santos.
1. Mota, A. G., Barroso, C., Soares, H. e Laureano, L. (2020), Introdução às Finanças - Fundamentos de Finanças com Casos Práticos Resolvidos e Propostos, 3ª edição, Lisboa: Edições Sílabo.
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Portuguese Contemporary Culture
(a) acquisition of knowledge about the history of Portuguese culture, between 1830 and 1945;
(b) contact with authors and major works of contemporary Portuguese culture;
(c) understanding the evolution of modern Portuguese culture, his most striking ruptures and continuities, in the cultural and social context, national and international.
Introdution
Society, Culture and Politics in Contemporary Portugal
1. Romanticism: culture and politics
1.1. Liberal intellectuals' proselytizing
1.2. History, popular culture and cultural heritage
2. The positivist culture: the power of the experts
2.1. The program of "mental and moral reforms to the political and social transformations"
2.2. History, pedagogy and democratic revolution
3. New cultural and political trends (c.1870-c.1920)
3.1. The Generation 70:the program of the "new generation"
3.2. Literary and cultural nationalism in the end of the XIX century
3.3. The "Renascença Portuguesa"
3.4. The "Integralismo Lusitano"
3.5. The "Geração do Orpheu"
3.6. António Sérgio and "Seara Nova" group
4. The decades of 30 and 40: obstacles and challenges
4.1. The "Presença", art as a "finality without end"
4.2. The neo-realists, in defense of the disinherited
4.3. The Surrealists, "a new aesthetic mentality"
4.4. Intellectuals and the Estado Novo
Periodic assessment consists of three elements: (1) Attendance and class participation (10%); (2) Individual work (50%); (3) Oral presentation (40%)). Alternatively, the student makes a final exam corresponding to a similar level of knowledge required in the periodic evaluation.
Title: REAL, Miguel, O Pensamento Português Contemporâneo 1890-2010, Lisboa, Imprensa Nacional-Casa da Moeda, 2011
RAMOS, Rui, "Os dissidentes", "A traição dos intelectuais", "Os inadaptados" in J. Mattoso (dir.), História de Portugal, Vol. VI, Lisboa, Círculo de Leitores, 1994, pp. 55-62, 529-565, 615-665
PINA, Ana Maria, A Quimera do Ouro. Os Intelectuais Portugueses e o Liberalismo, Oeiras, Celta Editora, 2003
MATOS, Sérgio Campos, Consciência Histórica e Nacionalismo, Lisboa, Livros Horizonte, 2008
LOURENÇO, Eduardo, O Labirinto da Saudade, Lisboa, Gradiva, 2000 [1975]
HOMEM, Amadeu Carvalho, Do Romantismo ao Realismo. Temas de Cultura Portuguesa (séc. XIX), Porto, Fundação Engenheiro António de Almeida, 2005
CATROGA, Fernando e CARVALHO, Paulo Archer de, Sociedade e Cultura Portuguesas II, Lisboa, Universidade Aberta, 1996
BUESCU, Helena (coord.), Dicionário do Romantismo Literário Português, Lisboa, Caminho, 1997
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CORREIA, Natália, O Surrealismo na Poesia Portuguesa, Mem-Martins, Europa-América, 1973
VASCONCELOS, Mário Cesariny de, A Intervenção Surrealista, Lisboa, Ulisseia, 1966
FRANÇA, José Augusto, A Arte em Portugal no Século XX (1911-1961), 3ª ed., Venda Nova, Bertrand, 1991
Surrealismo
Vértice, Lisboa, Caminho, 1996, nº75
Vértice, Lisboa, Caminho, 1989, nº21
VALE, António (pseudónimo atribuído a Álvaro Cunhal), ?Cinco notas sobre forma e conteúdo?, Nova Renascença, 1992, nº 45-47, pp.511-528
MADEIRA, João, Os Engenheiros de Almas: o Partido Comunista e os Intelectuais, Lisboa, Estampa, 1996 (Terceira Parte, cap. IV, pp.277-314)
LOURENÇO, Eduardo, Sentido e Forma da Poesia Neo-realista, Lisboa, Ulisseia, 1968
REIS, Carlos, O Discurso Ideológico do Neo-realismo Português, Coimbra, Almedina, 1983
REIS, Carlos (org.), Textos Teóricos do Neo-realismo Português, Lisboa, Comunicação, 1981
Neo-realismo
SIMÕES, João Gaspar, ?Como nasceu e morreu a ?Presença? in José Régio e a História do Movimento da ?Presença?, Porto Brasília Editora, 1977, pp.141-205
SENA, Jorge de, Régio, Casais, a ?Presença? e outros afins, Porto, Brasília, 1977 (Cap. II, pp. 59-80)
LOURENÇO, Eduardo, Cultura e Política na Época Marcelista (entrevista de Mário Mesquita), Lisboa, Cosmos, 1996
LOURENÇO, Eduardo, ?Sobre Régio? [1973], in O Canto do Signo ? Existência e Literatura (1957-1993), Lisboa, Editorial Presença, 1993, pp.136-149
LISBOA, Eugénio, O Segundo Modernismo em Portugal, 2ª ed., Lisboa, Instituto de Cultura Portuguesa, 1984 (Cap.II, pp.27-61 e Cap.III, pp.63-75)
GUIMARÃES, Fernando, Ob. Cit., (pp. 5-60, 99-115, 137-164)
Presença
4. A cultura em Portugal nas décadas de vinte, trinta e quarenta
LOPES, Fernando Farelo, ?O liberalismo decadente da Seara Nova (algumas hipóteses) in O Fascismo em Portugal, Lisboa, A Regra do Jogo, 1982, pp.141-165
CARDIA, M. Sottomayor, ?Para a compreensão do ideário do primeiro grupo seareiro? in Seara Nova ? Antologia, Lisboa, 1971, Vol. I, pp.13-84
CABRAL, Manuel Villaverde, ?The Seara Nova group and the ambiguities of portuguese liberal elitism?, Portuguese Studies (London), IV,1988, pp.181-195
Seara Nova
FREIRE, João, Anarquistas e Operários, Porto, Afrontamento, 1992
FONSECA, Carlos da, Para uma Análise do Movimento Libertário e da sua História, Lisboa, Antígona, 1988
Movimento anarquista
QUADROS, António, O Primeiro Modernismo Português. Vanguarda e Tradição, Lisboa, Europa-América, 1989
NEVES, João Alves das, O Movimento Futurista em Portugal, 2ª ed.,1987
JÚDICE, Nuno, ?O Futurismo em Portugal? in Portugal Futurista, 2ª edição facsimilada, Lisboa, Contexto Editora, 1982, pp.VII-XVII
GERSÃO, Teolinda, ?Para o estudo do futurismo literário em Portugal? in Portugal Futurista, 2ª edição facsimilada, Lisboa, Contexto Editora, 1982, pp.XXI-XXXIX
Geração do Orpheu
CARVALHO, P. Archer de, ?Memória mítica da nação ? o caso do Integralismo Lusitano?, Vértice, nº 61, 1994, pp. 51-66
Integralismo Lusitano
SAMUEL, Paulo, A Renascença Portuguesa ? Um Perfil Documental, Porto, Fundação Eng.º António de Almeida, 1990 (contém manifestos, registos históricos, textos de polémicas e índices das revistas do movimento)
SANTOS, A. Ribeiro dos, A Renascença Portuguesa ? um Movimento Cultural Portuense, Porto, Fundação Eng.º António de Almeida, 1990
PEREIRA, José Carlos Seabra, ?Tempo neo-romântico?, Análise Social, nº77-78-79, 1983, pp.845-873
Nova Renascença, nº especial da revista, dedicado ao 75º aniversário da Renascença Portuguesa, Porto, 1987, nº27-28
FRANÇA, José Augusto, Os Anos Vinte em Portugal, Estudo de Factos Sócio-culturais, Lisboa, Presença, 1992 (III parte, cap. VII, pp.417-446)
Renascença Portuguesa
Nova Renascença, nº especial da revista, dedicado ao simbolismo, Porto, 1989-1990, nº35-38
GUIMARÃES, Fernando, Poética do Simbolismo, Lisboa, Presença, 1988
GUIMARÃES, Fernando, ?Simbolismo: a procura da originalidade?; in Simbolismo, Modernismo e Vanguardas, 2ª ed., Porto, Lello e Irmão, 1992
DUARTE, Isabel Margarida, SILVA, Augusto Santos, ?A. Nobre, problemas de uma aproximação cultural?, Colóquio /Letras, 64, 1981, pp. 31-40
DIAS, Augusto da Costa, A Crise da Consciência Pequeno-Burguesa ? o Nacionalismo Literário da Geração de 90, Lisboa, Editorial Estampa, 1977, 3ª ed.
Geração de 90
SARAIVA, António José, A Tertúlia Ocidental. Estudos sobre Antero de Quental, Oliveira Martins, Eça de Queirós e Outros, Lisboa, Gradiva, 1990
RAMOS, Rui ?Os intelectuais no estado liberal? in Benedicta Mª Duque Vieira (org.), Grupos Sociais e Estratificação Social em Portugal no Século XIX, Lisboa, CEHCP, 2004, pp.107-134
PIRES, A. Machado, A Ideia de Decadência na Geração de 70, Lisboa, Vega, 1992 (Parte I, Cap. 2 e 3, pp. 91-128)
PINA, Ana Maria, ?Geração de 70 e Geração de 98: ?sociedade? versus ?comunidade??, in Serrão, J.V.; Pinheiro, Magda de Avelar; Ferreira, Maria de Fátima Sá e Melo (orgs.), Desenvolvimento Económico e Social. Portugal nos últimos dois séculos. Homenagem a Miriam Halpern Pereira, Lisboa, ICS. Imprensa de Ciências Sociais, 2009, pp.613-626
PINA, Ana Maria, ?O ?Pão? e a ?Alma? na política liberal?, Ler História, 2002, nº 43, pp.141-156
MAURÍCIO, Carlos, A Invenção de Oliveira Martins. Política, Historiografia e Identidade Nacional no Portugal Contemporâneo (1867-1960), Lisboa, Imprensa Nacional/Casa da Moeda, 2005
MACHADO, Álvaro Manuel, ?A Geração de 70: uma literatura de exílio? in O Século XIX em Portugal, colóquio organizado pelo GIS, Lisboa, Editorial Presença/GIS, s.d., pp.413-426
MACHADO, Álvaro Manuel, A Geração de 70 - uma Revolução Cultural e Literária, Lisboa, Instituto de Cultura Portuguesa, 1977
CATROGA, Fernando, ?Os caminhos polémicos da ?Geração Nova?? in J. Mattoso (dir.), História de Portugal, Vol. V, Lisboa, Círculo de Leitores, 1993, pp. 569-573
CABRITA, Maria João, A Ideia de Justiça em Antero de Quental, Lisboa, Ímanedições, 2002 (Cap. I, pp. 35-87)
Geração de 70
3. Novas correntes culturais e políticas (c.1870-c.1920)
VAZ, Maria João, Crime e Sociedade. Portugal na Segunda Metade do Século XIX, Oeiras, Celta, 1998, pp.31-44 e 63-75
VAQUINHAS, Irene Maria, ?O conceito de ?decadência fisiológica da raça? e o desenvolvimento do desporto em Portugal (finais do século XIX/ princípios do século XX)?, Revista de História das Ideias, Vol. 14, 1992, pp. 365-387
PINA, Ana Maria, ?Criminosos, crianças e selvagens. A maldade humana na cultura portuguesa, no ocaso do século XIX?, Ler História, 2007, 53, pp.113-134
PEREIRA, Ana Leonor, Darwin em Portugal. Filosofia, História, Engenharia Social (1865-1914), Coimbra, Almedina, 2001
MATOS, Sérgio Campos, Historiografia e Memória Nacional no Portugal do Séc. XIX (1846-1898), Lisboa, Ed. Colibri, 1998 (Parte IV)
HOMEM, Amadeu carvalho, ?O positivismo perante as propostas marxistas e demoliberal?, Análise Social, 2001, nª 158-159
CATROGA, Fernando, ?Cientismo, política e anticlericalismo? in J. Mattoso (dir.) História de Portugal, Vol. V, Lisboa, Círculo de Leitores, 1993, pp. 583-593
CATROGA, Fernando, ?Os inícios do positivismo em Portugal? in Revista de História das Ideias, Vol. I, 1977, pp. 287-394
2. A cultura positivista
PEREIRA, José Esteves, ?Almeida Garrett: Liberalismo e Romantismo? in Garrett às Portas do Milénio, Lisboa, Edições Colibri, 2001, pp.155-168
FERREIRA, Fátima Sá e Melo, ?Povo-povos?, Ler História, 2008, nº 55, pp.141-154
CATROGA, Fernando, ?Romantismo, literatura e história? in J. Mattoso (dir.), História de Portugal, Vol. V, Lisboa, Círculo de Leitores, 1993, pp.545-562
CATROGA, Fernando, ?Alexandre Herculano e o Historicismo romântico? in L.R. Torgal, J.A. Mendes e F. Catroga (org.), História da História em Portugal, Sécs. XIX e XX, Lisboa, Círculo de Leitores, 1996, pp. 39-86
1.O romantismo: cultura e política
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Cultural Entrepreneurship
LG1-Develop an entrepreneurial project on a private company, a non profitable organization or a public institution.
LG2- Understand the environmental and personnel factors favouring innovation and an entrepreneurial drive.
LG3- Identify the relevant issues to design the business plan, namely market, technology, human resources, organization and financing, besides its value drivers.
LG4-Build the documents that integrate the financial plan, based upon the project life cycle, in the short and medium range. They will also evaluate the project through methods such as comparables, discounted cash-flows, adjusted present value and real options from the entrepreneur and venture capitalist perspectives.
LG5-Identify and evaluate different sources of financing such as self-financing, bank loans, leasing, venture capital, angel financing and specific grants for the cultural activity.
LG6- Evaluate restructuring, divestment and harvesting strategies.
1 - Environment and the entrepreneur:
a)The role of markets and financial intermediation; legal and cultural conditions; entrepreneur´s profile.
b) Environmental context to businesses launch in Portugal in the cultural industries domain.
c) Enterpreneurial process assumptions and the business plan structure.
d) Entrepreneurial business cases in the cultural and creative industries.
2 - Value Proposition
Project value propositions presentations and discussion in group.
3 - Specific issues of the business plan: the marketing plan and financial instruments
Market segmentation and market research. marketing mix.
4- Sources of financing, and economic and financial projections.
4. Final business plan presentation
During the leaning-teaching term, there will be the following grading instruments(of 0 to 20 points, with a weight of 100% in the final classification):
The evaluation system includes:
- Attendency and participation (20%)
- Business plan Presentations (25%) - All members of the group must be present for the presentation;
- Business Plan (25%)
- Final test about the Business Plan (30%)
Title: Artigos e documentação a entregar nas aulas.
Leach, J. e R. Melicher (2006) Entrepreneurial Finance, Thomson.
Osterwalter A, Pigneur Y, (2009), "Business Model Generation", Self Published.
Esperança, J. e F. Matias (2005) Finanças Empresariais, Ed. D. Quixote.
Duarte C e Esperança, J. (2012) Empreendedorismo e Planeamento Financeiro, Edições Sílabo
Sarkar, S. (2014) "Empreendedorismo e Inovação", Escolar Editora.
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Title: Timmons, J., A. Zacharakis e S. Spinelli (2004) ?Business Plans that Work?, McGraw-Hill
Smith, J. e R. Smith (2004, 2ª Ed.) Entrepreneurial Finance, Wiley.
Luherman, T. (1998) ?Investment Opportunities as Real Options: Getting Started on the Numbers?, Harvard Business Review, July-August, pp. 51-67.
Esperança, J. (1995) Rendibilidade, Liquidez e o Financiamento das PMEs, Revista Portuguesa de Gestão.
Dushnitsky, G. e Lenox, M. (2005) When do incumbents learn from entrepreneurial ventures? Corporate venture capital and investing firm innovation rates, Research Policy, 34, pp. 615-639.
Davilaa, A., Fostera, G. e Guptab, M. (2003) ?Venture capital financing and the growth of startup firms?, Journal of Business Venturing 18 (2003) 689?708.
Balanko-Dickson, G. (2007) Tips and Traps for Writing an Effective Business Plan, McGraw Hill.
Andrew W. e Vijay Y., Entrepreneurial finance: Banks versus venture capital, Journal of Financial Economics (2008).
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Inventory and Analysis of the Urban Heritage
LO1 ? Master the theoretical questions on the definition of Cultural Heritage, in the global context;
LO2 ? Knowledge of CH categories, with emphasis on the Portuguese context;
LO3 ? Knowledge of legislation, administrative processes and stakeholder in the heritage domain, in Portugal and in the world;
LO4 ? Knowledge of CH safeguard and valorization policies in Portugal, namely classification, inventory, conservation, restoration, musealization and education;
LO5- Knowledge of CH management policies and heritage economics to sustainable development.
PC1- Introductory concepts.
1.1. Cultural Heritage concept evolution;
1.2. CH categories;
1.3. CH in Portugal;
1.4. CH: identity and value
PC2- CH Safeguard
2.1. International and Portuguese Legislation;
2.2. Classification;
2.3. Inventory policies
PC3 ? CH Valorization
3.1. Conservation and Restoration
3.2. Museum process
3.3. Heritage Interpretation
PC4- The Economics of Heritage
4.1. CH in sustainable development;
4.2. Heritage tourism
PC5 - Managing Cultural Heritage
5.1. Cultural Heritage Policies
5.2. Public and private in Cultural Heritage
5.3. Civic Society and Heritage
Periodic evaluation with two elements: 1. Individual written essays on subjects presented by the teacher (25% of total grade); 2: Individual final assignment (75% of total grade).
In alternative, a written exam (1 and 2 season).
Title: Waterton, E. & Watson, S. (Eds.) (2015). The Palgrave Handbook of Contemporary Heritage Research. Palgrave Macmillan.
Tilden, F. (1967). Interpreting Our Heritage. The University of North Carolina Press.
Smith, L. (2006). Uses of Heritage. Routledge.
Silva, J. H. P. da (1980). Pretérito Presente: para uma teoria da preservação do património histórico-artístico. SEC/CNDP.
Riegl, A. (2016). O culto moderno dos monumentos e outros ensaios estéticos. Edições 70.
Ortigão, R. (2006). O Culto da Arte em Portugal. Esfera do Caos.
Lowenthal, D. (1985). The Past is a Foreign Country. Cambridge University Press.
Lacroix, M. (1999). O princípio de Noé ou a ética da salvaguarda. Instituto Piaget.
Guillaume, M. (2003). A política do património. Campo das Letras.
Choay, F. (2008). A alegoria do Património. Edições 70.
Custódio, J. (Coord). (2010). 100 anos de Património. Memória e Identidade: Portugal 1910-2010. IGESPAR.
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Title: Smith, L. & Akagawa, N. (Eds.) (2009). Intangible Heritage: Key Issues in Cultural Heritage. Routledge.
Rizzo, I. & Mignosa, A. (Eds.) (2013). Handbook on the Economics of Cultural Heritage. Edward Elgar Publishing Limited.
Mohen, J.-P. (1999). Les sciences du patrimoine: identifier, conserver, restaurer. Odille Jacob.
Macedo, S. C. (2018). Associações de defesa do património em Portugal (1974-1997). Caleidoscópio.
Lopes, F. & Correia, M.B. (2004). Património Arquitectónico e Arqueológico: cartas recomendações e convenções internacionais. Livros Horizonte.
Lopes, F. (2012). Património Arquitectónico e Arqueológico. Noção e Normas de Proteção. Caleidoscópio.
Jokiletho, J. (2004). A history of architectural conservation. Elsevier Butterworth-Heinemann.
Hooper, G. (Ed.) (2018). Heritage at the Interface, Interpretation and Identity. University Press of Florida.
Folgado, D. (2005). O património e os dois ?ii? ? integrar ou ignorar: a propósito de A política do património de Marc Guillaume. Trabalhos de Antropologia e Etnologia, 45 (3-4), 51-66.
Fairclough, G. (Ed.) (2008). The heritage reader. Routledge.
De la Torre, M. (2013). Values and Heritage Conservation. Heritage & Society, 60 (2), 155?166.
Choay, F. (2011). As questões do Património. Antologia para um combate. Edições 70.
Blockley, M. & Hems, A. (Eds.) (2006). Heritage Interpretation: Theory and Practice: Issues in Heritage Management. Routledge.
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Cultural Marketing
The central objective of the culture and art communication and cultural Marketing course focuses on understanding the role of culture and art communication in general and cultural marketing, in particular in the preparation, implementation and evaluation of cultural and artistic realization.
The course aims the acquisition of skills in the field of: 1) theoretical tools necessary to understand the mechanisms of marketing techniques and communication; 2) methodological tools for the implementation of both tools to situations in which concrete action current of cultural agents.
Introduction
1-Creativity and bureaucracy
The arts organisation: core business; the rest of the organisation; the mission; the role of the administrative diretor ; performance measurements.
2-What is marketing?
-A product is a set of benefits as they are perceived by the consumer.
-Components of a product: artistic product itself, spin-offs products, related services, and the consumer’s experience of the product.
-A cultural product is a complex, multidimensional product.
-A cultural product is a specialised product. What does this means for arts marketers?
-Cultural products bear the characteristics of a service
3-Markets
Consumer’s market. Government market. Private setor . Partners.
Consumer Behaviour in the Arts
One of the task of the marketing function is to gain an understanding of the consumers of given markets.
- Who are the consumers? Why do they go or do not go to arts events? How do they make their decision?
4-Remaining Marketing Variables
The assessment takes into account the following parameters and their weight in the final standings: 1) attendance and quality participation in class - involvement in discipline, hard work, criticism and self-critical and timely fulfillment of the tasks (25%); 2) presentation of a lesson in teamwork from an empirical report with data on subjects studied in the discipline (35%); 3) development of a critical review of selected works by student and approved in advance by the teacher (40%).
BibliographyTitle: -Colbert, François, Marketing culture and the arts, Montréal, École des Hautes Études Commerciales, 2001.
-Colbert François, Carmelle e Rémi Marcoux, Marketing Planning for Culture and the Arts, Montreal, École des Hautes Études Commerciales, 2008.
-Bernstein, Joanne Scheff, Arts Marketing Insights, Jossey-Bass Pub., 2006.
-Curvelo, Rita, Marketing das Artes em Direto , Lisboa, editora Quimera, 2009.
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Digital Storytelling and Transmedia Entertainment
At the end of class students will be able to:
LO1: to understand the main trends in the contemporary media landscape, perceiving the social and technological conjuncture that has potentiated (and power) this specific type of narrative construction.
LO2: list several proposals for definition of the category "transmedia" and similar like crossmedia, being able to identify where the different visions overlap or diverge
LO3: have a historical look at this type of narrative construction in various media
LO4: List the main characteristics of transmedia narratives, knowing how to frame and apply the main theoretical contributions in practice
LO5: developing a transmedia project, in its various phases, proactively mobilizing the taught manual of good practices of transmedia storytelling
LO6: analyzing a transmedia narrative
This class deals with the study of transmedia narratives, unfolding the pedagogical course on several articulated dimensions.
P1: Proposals for the definition of "transmedia" category and similar terms
P2: Genealogy of this type of narratives
P3: Key features of a transmedia narrative
P4: Strategies for building a transmedia narrative on various platforms
P5: Methods for a transmedia project analysis
The periodic assessment consists of 2 moments of presentation in class (30%) and 1 of written work (70%):
1) oral presentation of the theme of the final work,
2) oral presentation and problematization of the final work and
3) an individual written work weighing 70%, with a theoretical/conceptual component, complemented with a practical case study or project.
The possibility of periodic assessment implies a minimum attendance of 2/3 of classes.
Assessment by exam will be through written work with a weight of 100%.
There is no possibility of an oral test.
Title: Scolari, Carlos (2013) Narrativas Transmedia: Cuando Todos Los Medios Cuentan, Bilbao, Deusto
Pratten, Robert (2011), Getting Started in Transmedia Storytelling. A Practical Guide for Beginners, Marston Gate, self-published.
Jenkins, Henry (2006), Convergence Culture. Where Old and New Media Collide, New York and London, New York University Press.
Freeman, Matthew & Renira Rampazzo Gambarato (eds.) (2019), The Routledge Companion to Transmedia Studies, Londres, Routledge
Gambarato, Renira Rampazzo & Geane C. Alzamora (eds.) (2018) Exploring Transmedia Journalism in the Digital Age, Hershey, IGI Global
Gambarato, Renira Rampazzo (2013) 'Transmedia Project Design: Theoretical and Analytical Considerations', Baltic Screen Media Review 1, 81-100.
Evans, Elizabeth (2011) 'Transmedia Television: Audiences, New Media, and Daily Life', London, Sage
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Title: Various Authors (2014) International Journal of Communication, Special Issue "Transmedia Critical: Empirical Investigations into Multiplatform and Collaborative Storytelling"
Ugartemendía, José Ig Galán (2012) 'La transmedialidad, una nueva gramática para el sujeto complejo', Portal Comunicación, http://portalcomunicacion.com/lecciones_det.asp?id=71
Smith, Aaron Michael (2011) 'Lost in a Transmedia Universe', Geminis, 1-31.
Smith, Aaron Michael (2009) 'Transmedia Storytelling In Television 2.0', Thesis, Middlebury College.
Scolari, Carlos, Paolo Bertetti & Matther Freeman (2014) Transmedia Archaeology. Storytelling in the Borderlines of Science Fiction, Comics and Pulp Magazines, Basingstoke, Palgrave
Scolari, Carlos Alberto (2009) 'Transmedia Storytelling: Implicit Consumers, Narrative Worlds, and Branding in Contemporary Media Production', International Journal of Communication, 1-21.
Roos, Cecilia (2012) 'Producing Transmedia Stories. A Study of Producers, Interactivity and Prosumption', Malmö, Malmö University.
Rodríguez-Ferrándiz, Raúl et al. (2014) 'Transmedia contents created around Spanish television series in 2013: typology, analysis, overview and trends', Communication & Society 27(4), 73-94.
Perryman, Neil (2008), "Doctor Who and the Convergence of Media: A Case Study in 'Transmedia Storytelling'", Convergence: The International Journal of Research into New Media Technologies, XIV, (1), pp.21-39.
Pearson, Roberta & Anthony N. Smith (eds.) (2015) Storytelling in the media convergence age. Exploring screen narratives, Hampshire, Palgrave Macmillan
Moloney, Kevin T. (2011), Porting Transmedia Storytelling to Journalism, Master Thesis in Social Sciences, Denver, University of Denver.
Mittell, Jason (2013), "Forensic Fandom and the Drillable Text", Spreadable Media: Enhanced Version, (Online). Available at: http://spreadablemedia.org/essays/mittell/#.VHqBXmSsWtu.
Long, Geoffrey A. (2007), Transmedia Storytelling. Business, Aesthetics and Production at the Jim Henson Company, Master Thesis in Comparative Media Studies, Massachusetts Institute of Technology, Cambridge
Jenkins, Henry, Sam Ford and Joshua Green (2013), Spreadable Media. Creating Value and Meaning in a Networked Culture, New York and London, New York University Press.
Jenkins, Henry (2010), "Transmedia Storytelling and Entertainment: An annotated syllabus", Continuum: Journal of Media & Cultural Studies, XXIV, (6), pp.943-958.
Jenkins, Henry (2009b), "Revenge of the Origami Unicorn: The Remaining Four Principles of Transmedia Storytelling", Confessions of an Aca-Fan. The Official Weblog of Henry Jenkins, (Online). Available at: http://henryjenkins.org/2009/12/ revenge_of_the_origami_unicorn.html.
Jenkins, Henry (2009a), "The Revenge of the Origami Unicorn: Seven Principles of Transmedia Storytelling (Well, Two Actually. Five More on Friday)", Confessions of an Aca- Fan. The Official Weblog of Henry Jenkins, (Online). Available at: http://henryjenkins.org/ 2009/12/the_revenge_of_the_origami_uni.html.
Jenkins, Henry (2007), "Transmedia Storytelling 101", Confessions of an Aca-Fan. The Official Weblog of Henry Jenkins, (Online). Available at: http://henryjenkins.org/2007/03/ transmedia_storytelling_101.html.
Jenkins, Henry (2003), "Transmedia Storytelling. Moving characters from books to films to video games can make them stronger and more compelling", MIT Technology Review, (Online). Available at: http://www.technologyreview.com/news/401760/transmedia- storytelling/.
Graves, Michael (2011) 'Lost in a Transmedia Storytelling Franchise: Rethinking Transmedia Engagement'. PhD Thesis, Film and Media Studies and the Graduate Faculty of the University of Kansas, Kansas
Gambarato, Renira Rampazzo & Lorena Peret Teixeira Tárcia (2016) 'Transmedia Strategies in Journalism', Journalism Studies, 1-19.
Evans, Elizabeth (2008) 'Character, audience agency and transmedia drama', Media, Culture & Society 30(2), 197-213
Evans, Elizabeth (2015) 'Layering Engagement: The Temporal Dynamics of Transmedia Television', Storyworlds: A Journal of Narrative Studies 7(2), 111-19.
Edmond, Maura (2015) 'All platforms considered: Contemporary radio and transmedia engagement', New Media & Society 17(9), 1566-1582
Dena, Christy (2009) Transmedia Practice: Theorising the practice of expressing a fictional world across distinct media and environments. PhD Thesis, School of Letters, Art and Media, Sydney
Bernardo, Nuno (2013) Transmedia 2.0, How to create an entertainment brand using a transmedial approach to storytelling, Lisbon, beActive books.
Bernardo, Nuno (2011) The Producer's Guide to Transmedia. How to Develop, Fund, Produce and Distribute Compelling Stories Across Multiple Platforms, Lisbon, beActive books.
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Organizations, Professions and Creativity
To provide analytical tools that enable the postgraduate students to assess the dimensions and dynamics of creativity at the global scenarios of the fields of arts, crafts, cultural and recreation industries, as well as heritage. A particular emphasis will be given to the labor market situation and the shapes of organization and management of companies and groups operating in the setor , distinguishing profitable activities / non-profit, public / private, in partnerships or through hybrid models.
Program1. Organizations:
Teams, times of work and organizational cultures
Spaces and venues, programs and artistic projects
Strategies, power and leadership
Networks of art and culture
2. Professionals:
Profiles, careers and professional cultures
Recruitment, remuneration, training and mobility
Value, reputation and renown
Employment and artistic and cultural labor markets
3. Ressources:
Policies and financing (public and private)
Crowfunding, sponsorship and patronage
Markets: fom supported to business and hibrid models.
The bibliography is not exhaustive, but consists of references that point to the issues addressed in the course and carry out surveys across the art and cultural worlds and also broader perspetives, in Portugal and in Europe. References available in open acess, in the library of ISCTE – Lisbon University Institute and the library of ICS – Institute of Social Sciences, and provided by the professor.
It is advisable to consult the websites of European Comission, European Bauhauss Program, Creative Europe, Direção Geral das artes, Ministry of Culture, Teatro Nacional D. Maria II, OPAC, Calouste Gulbenkian Foundation.
The assessment consists of a single paper, up to 10 pages in length, to be delivered at the end of the semester on a topic debated with teacher.
Title: David Hesmondhalgh (2002), The cultural industries, Londres, Sage
CONDE, Idalina (2008), «Criatividade: sentidos possíveis» , Workshops de Investigação CIES , Lisboa, ISCTE-IUL
CONDE, Idalina (2010) “Arte, Cultura e Criatividade: diferentes narrativas”, in Maria de Lourdes Lima dos Santos and José Machado Pais (org) Novos trilhos culturais: políticas e práticas, Lisboa, Imprensa de Ciências Sociais/ICS.
CONDE, Idalina (2008) “Contrasting narratives: art and culture in the public sphere” (http://www.cies.iscte.pt/destaques/documents/CIES-WP56_Conde_003.pdf)
AA.VV.(2006) Contribuição para a formulação de políticas públicas no Horizonte 2013 relativas ao tema Cultura, Identidades e Património, Relatório Final, Observatório das Atividades Culturais/Instituto de Ciências Sociais (documento PDF em www.oac.pt)
http://ec.europa.eu/culture/eac/sources_info/studies/economy_en.html
AA.VV. (2006) The economy of culture in Europe, relatório KEA European Affaires, Comissão Europeia. Disponível em:
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Master Dissertation in Studies and Management of Culture
The purpose of the course is to enable students to develop empirical research that tests scientific hypotheses in the context of the Studies of Culture. The preparation of the dissertation will incorporate the students as ative participants, in the scientific community, and will enhance their critical skills in theoretical and empirical research.
Students who successfully complete this course should be able to:
- Formulate research hypotheses
- Gather the appropriate literature
- Develop methods and materials for the hypotheses? empirical testing
- Analyze results and reject / confirm hypotheses
- Writing a scientific paper and a poster
In the beginning of this curricular unit, students will be prompted to choose a personal interest topic, which is relevant for the state of the art, as well as a supervisor. In close relation with the research supervisor, students will:
- Formulate the question of departure
- Identify relevant literature and develop a theoretical and empirical review
- Formulate the research problem and hypotheses
- Design a study to test the hypotheses
- Create a procedure and its materials
- Conduct the study
- Analyze and interpret results
- Develop the dissertation plan
- Write a dissertation
Throughout this process students will receive important information for the theme of their dissertations and for the conduction of the process itself, as, for example, literature that is relevant for their topic and indications on the design they should use.
The dissertation will be evaluated by a jury in a public examination after the supervisor has confirmed that the work is completed and is ready to be publicly presented and discussed. The evaluation will be based on the study's scientific merit and its theoretical and methodological appropriateness.
BibliographyTitle: -WARNIER, Jean-Pierre, La mondialisation de la culture., Paris, La Découverte, 2004.
-SANTOS, M. L. L. dos e PAIS, J. M. (org), Novos trilhos culturais ? Práticas e Políticas, Lisboa, ICS, 2010
-ROSELLÓ CEREZUELA, D., Diseño y Evaluación de Proyectos Culturales, Barcelona, Ariel , 2007.
-MATEUS, A., coord., O setor cultural e criativo em Portugal, Lisboa, Augusto Mateus e Associados, 2010.
-LAMPEL J., SHAMSIE, J., LANT, T., The Business of Culture, Lawrence Erlbaum Associates, Publishers, 2006.
-HOWKINS, J., The Creative Economy. How people make money from ideas, London, Penguin, 2007.
-GOMES, R. T.; LOURENÇO, V.; MARTINHO, T.D., Entidades culturais e artísticas em Portugal, Lisboa, OAC, 2006.
-FLORIDA, R., The Rise of the Creative Class and how it?s transforming work, leisure, community and everyday life, Nova Iorque, Basic Books, 2004.
-CHOAY, F., L?Allégorie du Patrimoine, Paris, Seuil, 1996.
-BROSSAT, C., La culture européenne:définitions et enjeux, Bruxelas, Bruylant, 1999.
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Master Project in Studies and Management of Culture
Recommended optative
Optional courses will only be held if they achieve a minimum number of enrollments.
1st Year – 1st semester
01977 | Accountability and Finances for Cultural Organizations
00774 | Inventory and Analysis of the Urban Heritage
01976 | Cultural Marketing
01986 | Digital Storytelling and Transmedia Entertainment
1st Year – 2nd semester
02123 | Management Control for Cultural Organizations
00846 | Heritage Cultural Projects
01724 | Globalization, Art and Culture
2nd year – 1st semester
01174 | Cultural Entrepreneurship
01984 | Portuguese Contemporary Culture
Objectives
To provide an education that enable students to perform diverse functions under the framework of culture and the arts, increasing their employment and self-employment opportunities as well as their abilities to continue learning throughout life, independently or in a subsequent study cycle.
Accreditations